Tag: D2C

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CCPA Targets E-Commerce Giants for ‘Dark Patterns’: 13 Deceptive Tactics Under Fire in June 7 Advisory

The Indian government has taken a firm stance against the growing misuse of manipulative design tricks—often called dark patterns—by online shopping platforms. In a...

Myntra Goes Global: CEO Nandita Sinha Launches Myntra Global in Singapore to Tap 6.5 Lakh-Strong Indian Diaspora

Bengaluru-based fashion e-tailer Myntra has officially taken its first step onto the international stage, rolling out its services in Singapore under the banner of...

Captain Cool Meets Icy Cool: Dettol Appoints MS Dhoni to Promote Germ Protection with a Chill Factor

On May 28, 2025, Dettol unveiled a refreshing new twist to its personal care portfolio with the launch of its ‘Icy Cool’ range—and they’ve...

Chennai Hotels Association Slams Swiggy and Zomato, Threatens Exit of 1,000+ Restaurants Over 45% Commission Cut

Chennai’s bustling food scene is facing a potential shake-up. More than 1,000 branded restaurants in the city may soon withdraw from food delivery platforms...

Kiran Shah of Shark Tank-Fame Go Zero Exposes Toxic Exit Trend After Salary Date Shift Calls for Workplace Accountability

Kiran Shah, founder of Go Zero—the ice cream brand that made waves on Shark Tank India—has voiced his frustration over a troubling workplace trend:...

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Zevia’s Breakout Quarter: Profitability Momentum Meets the “Cardi B” Era

Zevia PBC, the zero-sugar soda company built around naturally...

NAD4Me Bets on “Cellular Energy” as Longevity Drinks Enter the Mainstream

NAD4Me, a new entrant in the rapidly expanding longevity...

Fashinza Enters Its “FactoryOS” Era as Pawan Gupta Exits for AI

Fashinza, one of India’s most closely watched B2B fashion-tech...

Vantara Creamery Rolls Into Mumbai: Turning Nostalgia Into a Premium Dessert Experience

Vantara Creamery, a new-age artisanal dessert brand, has officially...

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