Supreme Court Says Rooh Afza Is a Fruit Drink, Slashes VAT to 4%
The Supreme Court has determined that Hamdard’s iconic beverage Rooh Afza should be treated as a fruit drink, making it eligible for a reduced...
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Foodtech
Startups
Global snacking major Mondelez International has appointed Ziad Abla as managing director for its Saudi Arabia operations, reinforcing its leadership bench in one of its key Middle East markets.Abla, a company veteran with more than 25...
Kwality Wall’s to Debut on February 16 After HUL Secures Exchange Approvals
Hindustan Unilever Limited (HUL) has received listing and trading approvals from the BSE and the National Stock Exchange of India for its demerged ice-cream business, clearing the way for Kwality Wall’s (India) to list on the...
HUL Buys Out OZiva in ₹824 Crore Deal, Exits Wellbeing Nutrition Stake
Hindustan Unilever Limited (HUL) has acquired the remaining 49% stake in Zywie Ventures, the parent company of plant-based nutrition brand OZiva, for ₹824 crore, taking full ownership of the business.At the same time, the FMCG major...
Retail & E-commerce
FMCG
Industry
New Delhi: Direct to consumer fragrance brand EM5 has brought Indian cricketer Suryakumar Yadav on board as an investor and strategic partner, marking a notable endorsement for the young homegrown label. Founded in 2022, EM5 operates...
Bagelstein Opens Third India Outlet in Bengaluru, Targets 100 Stores Nationwide by 2029
French café brand Bagelstein has stepped up its India expansion with the launch of its third outlet in Bengaluru, reinforcing its long term ambition to build a nationwide presence in the country’s organised foodservice market.The new...
Apparel Group Launches India’s First Levi’s Kids Store in Hyderabad
Apparel Group has entered India’s premium kidswear space with the launch of the country’s first exclusive Levi’s Kids store, opening its doors at Lakeshore Mall in Hyderabad. The move marks the debut of the global denim...
Luxury
Prada Returns to Indian Inspiration This Time with Chai, Cardamom and a Luxury Price That Has Everyone Talking
Prada is once again borrowing from India, and this time the inspiration comes straight out of a teacup. After last year’s controversy around Kolhapuri chappals, the Italian luxury house has unveiled Infusion de Santal Chai Eau...
De Beers is ramping up its Forevermark retail expansion in India, anticipating sustained growth in the country’s natural diamond market. Shweta Harit, Global SVP of De Beers Group and CEO of Forevermark, said India’s diamond segment...
Kimirica Launches Luxury Home Fragrance Line to Elevate Indian Lifestyle Segment
Kimirica, India’s premium self-care brand, is making a foray into luxury home fragrances, signaling a strategic expansion beyond personal care. The Bengaluru-based brand unveiled a new collection featuring hand-poured soy candles, room sprays, and curated hand...
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Latest news
Supreme Court Says Rooh Afza Is a Fruit Drink, Slashes VAT to 4%
The Supreme Court has determined that Hamdard’s iconic beverage Rooh Afza should be treated as a fruit drink, making it eligible for a reduced...
Medusa Beverages Targets Gulf Markets in Push Expected to Add 5–10% to Revenue by FY28
Medusa Beverages has launched a strategic drive into Gulf Cooperation Council markets, naming the United Arab Emirates and Saudi Arabia among its early targets....
Akasa Air Taps Holi Nostalgia with Limited-Edition Café Akasa Menu
In India’s fiercely competitive aviation market, where fares often dictate choice, airlines are increasingly turning to experience-led differentiation. Akasa Air is the latest to...
Quick Commerce Enabler Inamo Set to Raise ₹50 Cr in Series A Round
Quick commerce enablement startup Inamo is in the process of raising ₹50 crore (approximately $5.4 million) in what appears to be its Series A...
Monster Beverage Surpasses Q4 Estimates on Strong Energy Drink Demand
Energy drink maker Monster Beverage reported fourth-quarter results that exceeded Wall Street expectations, driven by sustained demand for energy and sugar-free beverages despite broader...
Starbucks Expands Retail Portfolio with High-Protein Bottled Coffee Line
Global coffee chain Starbucks is extending its protein-focused beverage strategy from cafés to supermarket shelves with the launch of Starbucks Coffee & Protein, a...
BPCL and Burger King India Forge National Alliance to Transform Fuel Stations into QSR Hubs
State-run energy major Bharat Petroleum Corporation Limited (BPCL) has entered into a strategic national alliance with Restaurant Brands Asia Limited, the master franchisee of...
Home Essentials Raises $8M to Scale Omnichannel Play in India’s Fragmented Home Market
D2C home and kitchen brand Home Essentials has secured $8 million (₹70 crore) in a Pre-Series B funding round led by 360 ONE Asset,...
OoMee Raises $13M to Take Seaweed-Powered Nutrition Mainstream
Marine nutrition is gaining momentum in the functional beverage space. Aqua Theon, founded by Forbes Japan 100 honoree Alissa Miky, has closed a $13...
From Street Stall to Global Brand: How The Betel Leaf Co. Modernised India’s Paan Industry
What began in 2019 as a simple recommendation from a nutritionist has evolved into one of India’s most distinctive food startups. The Betel Leaf...
VCs Score Multi-Bagger Returns as FMCG Giants Snap Up D2C Health Brands
Venture capital firms have enjoyed outsized returns after a wave of acquisitions by established fast-moving consumer goods companies eager to buy into direct-to-consumer health...
Eatopia and the Rise of Gastro‑Entertainment: Can Celebrity‑Curated Dining Power Retail Growth?
Eatopia is positioning itself at the vanguard of a new retail trend that blends high‑end food with curated experiences. The chain emphasizes premium cuisine...


