Tag: D2C
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Rural E‑commerce Revolution: How “Hesaathis,” ONDC, and Assisted Commerce Are Unlocking Bharat
People invariably pontificate about e-commerce in metros. But the only inward revolution? It's happening in the untapped, brown spaces out there: those with no...
Nasher Miles Unveils Flagship Store at Phoenix Palladium, Mumbai—Kickstarts Major Offline Expansion
After making its mark online, luggage brand Nasher Miles is going big on brick-and-mortar. The company just opened its newest—and most prominent—store at Phoenix...
Shark Tank’s Namita Thapar Dives Into D2C: Launches ARTH by Emcure with Sleep Gummies, Intimate Creams & More
Shark Tank India judge and Emcure Pharmaceuticals Executive Director, Namita Thapar, has launched a new direct-to-consumer (D2C) wellness brand called ARTH. The inspiration, she...
GST Crackdown Reportedly Triggers UPI Exodus in Bengaluru: Vendors Say ‘No More Digital Payments’
Once hailed as the poster city for India’s digital payments revolution, Bengaluru is witnessing an unexpected turn—small vendors are ditching UPI and going back...
Smart SMEs, Smarter Sales: How India’s Small Vendors Are Going AI‑First and Slipping Past The Big E‑Commerce Gates
Since 2022, a new relationship has formed in India's e-commerce world: small and medium enterprises (SMEs), which have been working under resource constraints for...
