Tag: D2C
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Meesho’s Middle India Play: How the Underdog is Winning the E-commerce War One Small Town at a Time
When large cities blink, India buys.
While even many e-commerce players are trying to chase expensive metros, and build app experiences for high-income users, Meesho...
Urbanic’s Soft Power Play: How the Quiet Fast-Fashion App is Winning Gen Z’s Closet, Cart, and Cravings
Fast fashion has a new face, and it isn’t who you think.
While global goliaths like H&M and Zara still make up most regular chatter...
The Curious Case of Juicy Chemistry: How a Bootstrapped Skincare Brand is Outselling VC-Backed Giants, One Organic Drop at a Time
In the super-slick space of skincare where brands are raising millions to tell you your pores are an issue, Juicy Chemistry is doing something...
How Pet Parenting is Powering India’s Cutest E-Commerce Boom—And Why Heads Up For Tails is Sitting Pretty at the Top
It all began with toys and treats. Today, we're looking at a fully-fledged bark-and-buy economy.
India's pet care sector has quietly transformed into one of...
Robo-Rise in Warehouses: How AI and Robotics Are Supercharging India’s E‑commerce Supply Chain
If you ever wondered how your late-night Blinkit or Zepto order arrives before you can hit the snooze button, let’s meet the silent army...
