Tag: D2C
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Blinkit Drops Middlemen, Chases Profit: JM Financial Expects Big Boost in Margins by FY27
Eternal Ltd.’s quick-commerce platform Blinkit is about to undergo a dramatic business model overhaul. Starting September 1, the company will drop its marketplace-style operations...
Costa Coffee India’s FY25 Revenue Jumps to ₹198.5 Cr: Expansion & Gen Z Buzz Stir Up Bold Plans
Costa Coffee is stirring up more than just cappuccinos in India—it’s serving up some serious growth. The British coffee chain, operated in India by...
Too Yumm! Drops K-Bomb with Ananya Panday, Blending K-Wave Craze and Gen Z Humor in a Disruptive Snack Campaign
Great news for K-Food fans. Too Yumm!, the beloved Indian snack brand, is turning up the heat with the launch of K-Bomb, a brand-new...
KFC Reunites CID Legends for ₹299 Combo Campaign, Blending Nostalgia and Humor in a Finger-Lickin’ Ad
India’s favorite investigative trio is back, but not for a new episode of CID. This time, ACP Pradyuman, Dr. Salunkhe, and Daya are cracking...
How AI Marketing Is Turning Passive Consumers into Active Brand Participants
Brands want to win the competitive race with the help of AI in marketing, as they pursue speed, accuracy, and market penetration in record...
