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ONDC surpasses 5.7 lakh sellers and service providers: MoS IT

Th͏e͏ gov͏er͏nmen͏t͏ h͏as͏͏ ͏inform͏͏ed͏͏ Par͏͏l͏i͏a͏me͏n͏͏t͏ ͏t͏hat ͏the Open Network for Digital Commerce (ONDC) ͏n͏͏ow͏...

This Festive Season, Cornitos Plans to Achieve 30% Growth – Here’s How, According to Vikram Agarwal

Cornitos, an Indian brand synonymous with nachos, has big plans for the next six...
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Proactive Adaptation: The Power of Market Trends in Brand Resilience and Growth

The ability to not only react but also proactively adapt to market trends emerges...

Quantifying Quality: Balancing Quantity and Excellence in Sales Performance

At the core of this balancing act is the realization that quantity alone does...

Measuring Growth Potential: Sales Performance Metrics that Impact Investment

Knowing which pitches and negotiations are truly indicative of growth potential is like negotiating...

Strategic Augmentation: Developing a Roadmap to Leverage AR for Long-Term Brand Growth

Beyond the flashy gimmicks and fleeting trends, strategic augmentation is becoming a cornerstone for...

The Omni-Channel Advantage: How Cohesive Strategies Boost Customer Loyalty and Retention

In the ever-evolving landscape of consumerism, the phrase "omni-channel" has transcended buzzword status to...

Culinary Connectivity: Strategies to Leverage Mobile in Boosting Food Brand Reach

Food brands cannot afford not to use mobile tactics in the continuously changing food...

AR in Events and Experiences: Supercharging Engagement and Business Growth

Augmented Reality (AR) becomes a disruptive force in the events and experience space, where...

Visibility and Value: Using Effective Communication to Grow Your Emerging Brand

Beyond the quality of products or services, the ability to convey value and connect...

Customer-Centric Sustainability: Navigating the Road to Long-Term Consumer Loyalty

The modern consumer is more than just a transaction; they are ambassadors of change....

Scaling with Automation: Technologies that Streamline Processes for Growth

The automation technologies play a symphony, orchestrating smooth processes and carrying organisations to new...

The Timeless Touch: Ensuring Longevity in Your Brand Image Strategy

While chasing the latest fads may bring momentary attention, the key to sustained success...

Unlocking Loyalty: Strategies to Understand and Foster Repeat Consumer Behavior

In the intricate dance between brands and consumers, unlocking the secrets of repeat consumer...

Latest articles

ONDC surpasses 5.7 lakh sellers and service providers: MoS IT

Th͏e͏ gov͏er͏nmen͏t͏ h͏as͏͏ ͏inform͏͏ed͏͏ Par͏͏l͏i͏a͏me͏n͏͏t͏ ͏t͏hat ͏the Open Network for Digital Commerce (ONDC) ͏n͏͏ow͏...

This Festive Season, Cornitos Plans to Achieve 30% Growth – Here’s How, According to Vikram Agarwal

Cornitos, an Indian brand synonymous with nachos, has big plans for the next six...

Aditya Birla Group expands into jewellery retail with ‘Indriya’

The͏͏ Aditya Birla Group h͏as l͏au͏nch͏ed i͏͏ts͏ jewellery retail brand, Indriya, po͏s͏ition͏͏i͏ng͏͏͏ ͏its͏elf͏ di͏rectl͏y...

ITC to launch new nutrition brand ‘Right Shift’ targeted at consumers aged 40+

ITC, a div͏ersi͏f͏i͏ed͏ co͏n͏͏glo͏m͏er͏͏ate͏, is set͏ ͏to ͏la͏͏u͏nc͏͏h a ne͏͏͏w nutrition brand, Right Shift....
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