Myntra
Youthbeat, the youth-focused marketing division of SW Network, has teamed up with Myntra’s Gen Z clothing label, FWD, for a fresh and dynamic campaign led by the popular content creator Bhuvan Bam. Bhuvan Bam Teams Up for...
Popular American apparel brand Hollister is entering the Indian market via a partnership with Myntra Jabong, the business-to-business (B2B) wholesale arm of Myntra. Hollister Collabs with Myntra to Debut in the Indian MarketThis exciting collaboration was announced...
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Abercrombie & Fitch join forces with Myntra Jabong to tap Indian market
American retail company Abercrombie & Fitch Co has announced a multi-year partnership with Myntra Jabong to expand its global reach in India. Myntra Jabong to...
Reid & Taylor launches e-commerce site, targets additional sales on Myntra
Reid & Taylor Apparel, a men's ready-to-wear fashion brand, has launched its e-commerce website, reidandtaylor.in. The website allows customers to shop for a variety...
Myntra rolls out 30-Minute to 2-Hour Delivery amid quick commerce competition
Myntra, the fashion e-commerce platform, has launched a new 30-minute to 2-hour delivery feature called "M-Now" in select areas of Bengaluru. This move is part...
Myntra sees 1.5 Mn new customers, 390 Mn visits during festive sale
Fashion and lifestyle e-commerce platform Myntra recorded 390 million customers during its festive season sale, onboarding over 1.5 million new users,ÍŹÍŹ withÍŹÍŹ moreÍŹÍŹ thanÍŹÍŹ...
Myntra reports massive shopper surge during Big Fashion Festival sale
Myntra's Big Fashion Festival launched with strong momentum,ÍŹÍŹ attractingÍŹÍŹ 120ÍŹÍŹ millionÍŹÍŹ visitorsÍŹÍŹ duringÍŹÍŹ EarlyÍŹÍŹ AccessÍŹÍŹ andÍŹÍŹ theÍŹÍŹ firstÍŹÍŹ day,ÍŹÍŹ accordingÍŹÍŹ toÍŹÍŹ theÍŹÍŹ e-commerce platform.SurgeÍŹÍŹ...
Nine West expands its reach in India through Myntra collaboration
As India's retail landscape expands, Nine West, a footwear brand under Bata, is boosting its presence by launching on Myntra. TheÍŹÍŹ brandÍŹÍŹ focusesÍŹÍŹ onÍŹÍŹ...
Myntra expects 1.6-fold increase in traffic during upcoming Big Fashion Festival
Fashion and lifestyle e-commerce platform Myntra anticipatesÍŹÍŹ aÍŹÍŹ 1.6-foldÍŹÍŹ increaseÍŹÍŹ inÍŹÍŹ trafficÍŹÍŹ duringÍŹÍŹ itsÍŹÍŹ festiveÍŹÍŹ sale,ÍŹÍŹ theÍŹÍŹ Big Fashion Festival (BFF),ÍŹÍŹ comparedÍŹÍŹ toÍŹÍŹ regularÍŹÍŹ...
Myntra’s GenZ customer base doubles to 16 Mn in 2024
Lifestyle e-commerce platform Myntra has doubled its GenZ customer base to 16 million in 2024, up from over 8 million in mid-2023. This growth...
Menswear brand Blackberrys partners with Myntra to expand reach across India
Blackberrys, a prominent menswear brand, has joined forces with the e-commerce platform Myntra in a strategic partnership.ThrÍŹough ÍŹthÍŹis collaboraÍŹtiÍŹon, BlÍŹaÍŹcÍŹkberryÍŹs seekÍŹs ÍŹÍŹtÍŹo eÍŹxtend iÍŹts...
Flipkart’s fintech app super.money moves out of beta, launches new RuPay credit card
Ecommerce giant Flipkart announced that its fintech app, super.money, has completed the beta phase following its success. The company also unveiled the app’s first...
Flipkart Minutes implements INR 5 platform fee as quick commerce sector heats up
With the quick commerce sectorÍŹ gainiÍŹng tractioÍŹn in India, Walmart-owned Flipkart ÍŹhas introduced aÍŹ INR 5 platform fee ÍŹfor itsÍŹ quickÍŹ commÍŹerce diÍŹvisioÍŹn, Flipkart...
Myntra sharpens focus on Gen Z consumers, appoints Amit Mahajan as VP of FWD
Flipkart-owned fashion platform Myntra haÍŹs apÍŹpoiÍŹnteÍŹd Amit Mahajan as Vice President of Fwd, its ÍŹfashioÍŹÍŹn ÍŹdÍŹiÍŹscoÍŹÍŹvÍŹery pÍŹoÍŹrtal taÍŹÍŹrgetÍŹinÍŹg GenÍŹ Z consumÍŹeÍŹrÍŹs, ÍŹaÍŹccorÍŹdÍŹing tÍŹo ÍŹsoÍŹurces...