Tag: D2C
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Jos Alukkas Appoints Dulquer Salmaan as Brand Ambassador to Reach a Younger Pan India Audience Across Multiple Languages
Jos Alukkas has appointed actor Dulquer Salmaan as its new brand ambassador, bringing together one of India’s most recognisable jewellery houses and a star...
Bisk Farm Taps Shraddha Kapoor for Nationwide Campaign as the Brand Enters Its Third Decade in the Indian Biscuit Market
Bisk Farm has signed actor Shraddha Kapoor as its new brand ambassador, marking an important moment for the homegrown biscuit brand as it crosses...
Swiggy, Zomato, Blinkit Face December 31 Shutdown Threat as Gig Workers Call Nationwide Strike Over Pay and Safety
India’s gig economy could see major disruption on December 31 as delivery workers across foodtech and ecommerce platforms have called for a nationwide strike....
Titan Launches ‘beYon’ to Enter India’s Lab-Grown Diamond Jewellery Market, First Store Opens in Mumbai
Titan Company is stepping into India’s fast-evolving lab grown diamond market with the launch of a new jewellery brand, beYon, signalling a calculated expansion...
FSSAI Bars Herbal Infusions From Using ‘Tea’ Label, Orders Rebranding Across India
India’s food safety regulator has drawn a clear line on what can and cannot be called tea, a move that is set to reshape...
