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Britannia to Double Down on E-Commerce, Take on Regional Rivals with ‘Startup Mindset’
FMCG major Britannia Industries is preparing to step up investments in e-commerce and sharpen its competitive play against regional bakery brands, as it looks...
From Pull-Up to 10-Minute Delivery: How SuperYou and Swiggy Instamart Turned Fitness into Instant Sales
Mumbai — In the middle of a crowded mall last weekend, it wasn’t a celebrity sighting or a flash mob drawing attention. It was...
Sazerac Expands India Play with Premium Bourbons, RTDs and Flavoured Whiskeys
Global spirits major Sazerac is accelerating its expansion in India with a multi-category strategy spanning premium bourbons, ready-to-drink (RTD) beverages and flavoured whiskeys, positioning...
Sazerac Expands India Play with Premium Bourbons, RTDs and Flavoured Whiskeys
Global spirits major Sazerac is accelerating its expansion in India with a multi-category strategy spanning premium bourbons, ready-to-drink (RTD) beverages and flavoured whiskeys, positioning...
Mondelez Names Ziad Abla as Saudi Arabia MD to Drive Next Growth Phase
Global snacking major Mondelez International has appointed Ziad Abla as managing director for its Saudi Arabia operations, reinforcing its leadership bench in one of...
‘Not Satisfied’ With India Growth, L’Oréal Rolls Out Revised Strategy: CEO
French beauty major L'Oréal has acknowledged that its performance in India has fallen short of expectations, with global CEO Nicolas Hieronimus stating that the...
Valentine’s Day Powers Quick Commerce Surge as D2C Brands Ride Last-Minute Gifting Wave
Valentine’s Day is fast emerging as a high-impact sales event for India’s quick commerce platforms, as last-minute gifting and occasion-led shopping drive sharp spikes...
Shadowfax Bets Big on Quick Commerce, Repositions as D2C-First Logistics Platform
India’s logistics market is undergoing a structural shift. For nearly a decade, scale in ecommerce delivery was built around servicing large marketplaces at high...
Unilever’s Ice Cream Arm Bets Big on India, Eyes Turnaround as Market Set to Surge
India could overtake the United States to become the world’s largest ice cream market within the next two decades, according to Unilever’s demerged ice...
Kwality Wall’s to Debut on February 16 After HUL Secures Exchange Approvals
Hindustan Unilever Limited (HUL) has received listing and trading approvals from the BSE and the National Stock Exchange of India for its demerged ice-cream...
Nykaa Takes Over Kiehl’s India Ops in Exclusive L’Oréal Luxe Deal
Beauty retailer Nykaa has signed an exclusive distribution agreement with the L’Oréal Luxe division in India to take over the end-to-end operations of premium...
Nykaa Takes Over Kiehl’s India Ops in Exclusive L’Oréal Luxe Deal
Beauty retailer Nykaa has signed an exclusive distribution agreement with the L’Oréal Luxe division in India to take over the end-to-end operations of premium...