Campa cola
Reliance Consumer Products has announced a major move, securing the co-presenting sponsorship rights for the upcoming Indian Premier League (IPL) season with its flagship beverage brand, Campa Cola. The deal, valued at Rs 200 crore, takes...
Reliance Industries is gearing up to introduce Campa Cola in the Middle East, marking the brand’s first international expansion. Known for its disruptive pricing strategy in India, Campa Cola has quickly shaken up the carbonated drink market,...
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Reliance Consumer Products to focus on beverages, confectioneries, and Independence brand
Reliance Consumer Products, known for its diverse range of launches spanning from biscuits to detergents, is shifting its focus to beverages, confectioneries, and its...
Reliance Industries’ FMCG arm rakes in INR 3,000 Crore in FY24; Campa Cola a key contributor
Reliance Industries' FMCG division achieved INR 3,000 crore in sales during FY24, its first full year of operations, according to a senior industry executive...
Reliance Retail to challenge Coca-Cola and PepsiCo with global expansion of Campa
During the annual general meeting (AGM) of Reliance Industries on Monday, Isha Ambani announced that Reliance Retail is set to introduce its Campa brand...
Reliance and Udaan form strategic partnership to expand Campa Cola’s distribution reach
Reliance Consumer Products (RCPL), the fast-moving consumer goods (FMCG) arm of Reliance Retail, has formed a partnership with Udaan, a B2B e-commerce platform, to...
Reliance to apply its strong retail strategies for Campa Cola to compete with Coca-Cola and PepsiCo
Reliance Industries Limited, commonly referred to as Reliance, is one of India's largest conglomerates, with interests in a variety of industries, including petrochemicals, refining,...
Coca-Cola not willing to enter a price war with Campa Cola
Coca-Cola India has recently announced its strategy to maintain the price points of its entry-level packs, despite the expected competition from the relaunch of...
Campa Cola is Back! Reliance Retail to relaunch iconic Campa Brand in Sparkling Beverage Category
Reliance Consumer Products Ltd (RCPL), a subsidiary of Reliance Retail Ventures Ltd (RRVL), has recently announced the relaunch of the iconic Campa brand of...