A&M

To rank higher on search engines, creators tend to flood their content with unnecessary keywords. It works for a while, but it also ruins...

Myntra is turning up the heat in the content-commerce field. The fashion e-commerce giant has just dropped Glamstream, its new shoppable content hub. A...

One month back, legendary cricketer Sachin Tendulkar was declared the face of Organic India. It is a strategic initiative that is supposed to build...

Shubman Gill is once again at the centre of attention—but not just for his on-field fireworks. The young Indian captain pulled off a masterclass...

Online shopping is convenient, and no one can deny that; however, in the realm of medicine, that convenience has a high price. The anti-competitive...

Tic Tac, the iconic mint brand under the confectionery giant Ferrero Group, has launched a new digital campaign called Refresh Your Vibe. And guess...

Every woman had experienced an unexpected period, cramps, or leakage with no backup in sight. It’s stressful, inconvenient, and way too familiar. Now, Plush...

In a bold and quirky marketing move, Zepto has once again proven that creativity knows no bounds. This time, the 10-minute delivery giant turned...

Great news for K-Food fans. Too Yumm!, the beloved Indian snack brand, is turning up the heat with the launch of K-Bomb, a brand-new...

India’s favorite investigative trio is back, but not for a new episode of CID. This time, ACP Pradyuman, Dr. Salunkhe, and Daya are cracking...

Brands want to win the competitive race with the help of AI in marketing, as they pursue speed, accuracy, and market penetration in record...

Riding the K-Culture wave, another Indian brand makes its mark. Good Flippin’ Burgers, the popular Indian QSR brand, has unveiled its latest limited-edition menu:...