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How Ishita Gupta Turned a Coldplay Concert into a ₹25K Marketing Win—For Free!
On LinkedIn, Ishita Gupta, co-founder of Eat Atlas, shared a fascinating story about how an unplanned marketing stunt at a Coldplay concert led to...
Manu Bhaker Joins Hands with Dabur Khajurprash to Champion Women’s Health and Immunity
Dabur India has brought on board Double Olympic medallist and star shooter Manu Bhaker as the face of its product, Dabur Khajurprash. To mark...
Vicky Kaushal & Havells’ urge men to take charge of their looks in the new campaign
Havells India Limited, one of the leading players in the Fast Moving Electrical Goods (FMEG) sector and consumer durables, has launched two campaigns that...
Absolut Mixers’ latest campaign advocates for a world with no labels
Absolut Mixers has launched its new campaign #UNLABEL, #BORN COURLESS, speaking about the long-standing commitment of the brand towards challenging and breaking biases, beginning...
Abhishekh Bachchan soulful message in ‘Dhoti’ for Ramraj Cotton’s new TVC
Ramraj Cotton, the traditional ethnic wear brand has unveiled its latest 360 degree campaign which features actor Abhishek Bachchan along with the players from...
Shout ‘Pongalo Pongal’ and get a surprise gift on the spot with Swiggy Instamart!
Swiggy Instamart is coming up with an innovative Pongal celebration in Chennai with an interactive installation at the Express Avenue Mall. Visitors will get...
South Korean brand Innisfree unveils its first-ever brand film featuring Wamiqa Gabbi.
Innisfree, the South Korean brand that is known for its skincare powered by nature has unveiled its first ever brand film that features Wamiqa...
Eveready Siren Torches light up and bolster security at Maha Kumbh Mela 2025
The Maha Kumbh Police has collaborated with Eveready Industries India Limited to ensure the security and safety of millions of devotees who will attend...
‘Mehnat Ka Phal Veeba Hota Hai’ says Veeba in new touching campaign
Veeba, one of the pioneering sauces and condiments brands in India has recently unveiled a new campaign called “Mehnat Ka Phal Veeba Hota Hai” ...
Whole Truth Foods & Swiggy Instamart forge an alliance to bring clean protein to your doorsteps
Whole Truth Foods has entered into a partnership with Swiggy Instamart where it is sending a quirky message to every consumer who is making...
Bingo! Tedhe Medhe to make waves at Tedhe Medhe 2025 with ‘Bhaukaal Lok’
ITC’s Bingo! Tedhe Medhe is going to launch its new experiential brand campaign Bhaukaal Lok at the Mahakumbh 2025. “Bhaukaal” (translating to swagger) and...
Senco Gold & Diamonds launches wedding season campaign, showcasing the beautiful bond between a grandmother & her granddaughter
Senco Gold & Diamonds have partnered with Garage Worldwide, releasing a new wedding season campaign titled as “Khushiyon ki Reet” (Tradition of Joy). The brand...
