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Hard Rock Cafe Teams Up with Lionel Messi for Limited-Edition Merch Drop as Global Soccer Tournament Fever Rises

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Hard Rock Cafe has teamed up once again with football legend Lionel Messi for a brand-new merchandise launch, just in time for one of...

Ranveer Singh Joins McDonald’s India as Brand Ambassador, Launches Signature Meal Inspired by His Personal Favourites

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McDonald’s India (North & East) has announced a high-energy new partnership with Bollywood superstar Ranveer Singh, who now steps in as the brand’s official...

Captain Cool Meets Icy Cool: Dettol Appoints MS Dhoni to Promote Germ Protection with a Chill Factor

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On May 28, 2025, Dettol unveiled a refreshing new twist to its personal care portfolio with the launch of its ‘Icy Cool’ range—and they’ve...

Nykaa Fashion Names Ishaan Khatter and Shanaya Kapoor as Brand Faces, Tapping Into Gen Z Style Energy

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Nykaa Fashion has just added two fresh names to its roster—Ishaan Khatter and Shanaya Kapoor are now officially the faces of the fashion platform....

Karan Aujla Joins Hands with PATRÓN Tequila as It Makes a Bold Move into India and the AMEA Region

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PATRÓN Tequila is raising a toast to its growing global footprint by teaming up with Punjabi music heavyweight Karan Aujla. The partnership marks a...

Rohit Sharma Renews TCL Brand Deal for 2nd Year: A Power Move in India’s ₹25,000 Crore Consumer Electronics Market

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TCL, one of the most recognizable names in the world of consumer electronics, has decided to extend its partnership with cricket icon Rohit Sharma...

Suhana Khan Bags Major Adidas Deal: Becomes the New Face of ₹7,000-Crore Global Sneaker Icon — Adidas Originals Superstar

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Suhana Khan has taken her first bold step into the world of global fashion with Adidas, becoming the newest face of their Originals Superstar...

Neeraj Chopra Teams Up with Audi India, Merging Athletic Grit with Automotive Glamour

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Olympic champion and javelin sensation Neeraj Chopra has joined Audi India as its newest brand face, bringing together one of the country’s most celebrated...

Pankaj Tripathi Joins Hyundai India as Brand Ambassador, Bringing Star Power with a Heartland Touch

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Hyundai Motor India has signed up actor Pankaj Tripathi as its newest brand ambassador, adding a distinctly relatable and rooted voice to its brand...

Boldfit Signs Arshdeep Singh After KL Rahul’s Investment: Inside the Athlete-First Brand’s Strategy to Dominate India’s ₹5,000 Cr Fitness Market

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Fitness-focused brand Boldfit has added another name to its growing lineup of sports stars—Team India’s rising pace bowler Arshdeep Singh. The young cricketer now...

Tamannaah Bhatia Lands ₹6.2 Cr Deal as Mysore Sandal Soap Ambassador — Karnataka Govt Faces Backlash Over Choice

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The Karnataka government has chosen actor Tamannaah Bhatia as the face of its iconic Mysore Sandal Soap, signing her on for a two-year endorsement...

Candere Brings Shah Rukh Khan On Board as Brand Face, Aiming to Win Over the Modern Jewellery Shopper

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Candere, the online jewellery brand under the Kalyan Jewellers umbrella, has just signed on none other than Shah Rukh Khan as its brand ambassador...
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