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Transforming the Alco-Bev landscape in India : PAIL’s INR 1000 Cr expansion plans

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Piccadily Agro Industries Limited (PAIL) has announced a INR 1,000 crore expansion plan to support its flagship brands and fuel the creation of innovative products across new spirit categories.

PAIL to introduce state-of-the-art visitor centre at Indri, Haryana

The plan includes the launch of a state-of-the-art visitor centre at Indri, Haryana, aimed at whisky tourists and connoisseurs. This move is part of PAIL’s ambitious growth strategy to create more awareness around single malts.

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Meanwhile, Siddhartha Sharma, Promoter, Piccadily Agro Industries, says the Indian alco-bev industry has emerged as one of the world’s most dynamic markets, driven by rising disposable incomes, evolving consumer preferences, and a growing appreciation for premium spirits. 

“We are witnessing a remarkable shift as Indian consumers increasingly gravitate towards premium craft spirits, particularly in categories like single malts and aged rum. This evolution has created an unprecedented opportunity for Indian producers to not just serve the domestic market but to take their place among global industry leaders,” he states.

Further, PAIL plans to establish its first international distillery in Portavadie, Scotland, which elevates the stature of the Indian alco-bev industry to an all-new level, according to Sharma. The Portavadie site will feature a world-class visitor centre, offering whisky enthusiasts and connoisseurs insights into the art of Scotch whisky making. “This initiative marks our long-term goal of becoming an international alco-bev company and reinforces our vision of reshaping the perception of Indian alco-bev brands on the world stage,” Sharma states.

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The expansions are expected to be completed over the next 24 months, with phase 1 of the total expansion at Indri plant of malt and ethanol reaching completion in early 2025. PAIL plans to expand its production capabilities, increasing total capacity to 250 kilo litres per day (KLPD) of its distillery Indri, Haryana. 

Additionally, the company plans to expand its warehousing infrastructure to accommodate over 1,00,000 barrels. Other highlights of the expansion include setting up a green field distillery in district Mahasamund in Chhattisgarh.

PAIL registers 63.45% YoY revenue growth

Reportedly, PAIL’s Q2 FY25 results showed a revenue growth of 63.45% year-over-year (YoY), while EBITDA grew by 74.45%. PAIL is a publicly listed company on the BSE, operating primarily in two business segments: distillery and sugar. Its manufacturing facility at Indri, spread across 168 acres, is equipped with advanced technology to produce a diverse range of products.

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