Radico Khaitan has expanded its Indian single malt portfolio with the launch of Rampur 1943 Virasat, now available in select markets across Uttar Pradesh, Haryana, and Delhi. Priced between Rs 3,500 and Rs 4,500 per bottle, the company aims to make premium Indian single malts more accessible to enthusiasts and connoisseurs alike.
The new offering is crafted using six-row Indian barley and distilled in newly designed pot stills, incorporating subtle refinements to preserve the signature Rampur DNA. Following maturation in American Bourbon barrels, the whisky is finished in Ruby Port Pipes, creating a layered profile influenced by North India’s extreme climate, where summer temperatures soar to 45°C and winter drops to 2°C. The result is a full-bodied spirit that opens with notes of vanilla, caramel, and toasted oak, progressing to malty richness, tropical fruits, red berries, and stewed fruits, with silky spice and lingering sweetness on the finish.
Amar Sinha, Chief Operating Officer of Radico Khaitan, emphasized the brand’s focus on quality and heritage, stating that Rampur 1943 Virasat reflects the company’s commitment to craftsmanship while broadening access to India’s single malt tradition. Managing Director Abhishek Khaitan added that the whisky embodies the distillery’s legacy since its founding in 1943, highlighting Radico Khaitan’s journey of innovation and excellence.
Radico Khaitan, formerly Rampur Distillery Company, operates distilleries in Rampur, Sitapur, and Aurangabad, Maharashtra, with a total capacity of 321 million litres. The company has 44 bottling units, including five owned facilities, and maintains a strong presence in both domestic and export markets, with brands sold in over 100 countries. Its portfolio includes Rampur Indian Single Malt Whiskies, Jaisalmer Indian Craft Gin, Magic Moments Vodka, and Old Admiral Brandy. Radico Khaitan also supplies branded IMFL to the Canteen Stores Department and continues to strengthen its position as one of India’s largest spirit manufacturers.
