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ITC, Nestlé, Dabur Reengage Kirana Stores As Quick-Commerce Margins Spark Discontent

India’s biggest consumer goods companies — including ITC, Nestlé, Coca-Cola, Tata Consumer, Dabur, Reliance, and Parle — are shifting their attention back to traditional...

Ajay Devgn Rejoins Prayag India as Brand Ambassador: Plumbing Giant Bets Big on Star Power to Boost Market Presence

Prayag India, a leading name in the sanitaryware and plumbing solutions industry, has officially announced the return of Bollywood actor Ajay Devgn as its...

“Sarojini Went International, and Forgot Her Passport”: Prada’s £1,000 Kolhapuri Chappals Ignite Outrage Over Cultural Appropriation at SS26 Show

By now, we should be used to it. The fashion world has a long-standing habit of dipping into Indian wardrobes, plucking out a piece...

Ice Cream and Sanitary Pads? How Go Zero’s Bold Collaboration With Nua Delivered 4X+ ROAS by Putting Comfort Over Coupons

Some of the best ideas don’t emerge from spreadsheets or boardrooms: they come from paying attention to people. And that’s exactly how Go Zero’s...

Eternal’s District App Expands into Retail Discovery, Adds Shopping Discounts and Local Experiences

Without any fanfare or official announcement, Eternal, the company led by Deepinder Goyal, has expanded the scope of its lifestyle app District, quietly rolling...

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Zevia’s Breakout Quarter: Profitability Momentum Meets the “Cardi B” Era

Zevia PBC, the zero-sugar soda company built around naturally...

NAD4Me Bets on “Cellular Energy” as Longevity Drinks Enter the Mainstream

NAD4Me, a new entrant in the rapidly expanding longevity...

Fashinza Enters Its “FactoryOS” Era as Pawan Gupta Exits for AI

Fashinza, one of India’s most closely watched B2B fashion-tech...

Vantara Creamery Rolls Into Mumbai: Turning Nostalgia Into a Premium Dessert Experience

Vantara Creamery, a new-age artisanal dessert brand, has officially...
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