Swiggy’s quick commerce arm Instamart has begun testing an offline format with the launch of a compact experiential store in Gurugram, signalling a new approach to customer engagement in a category built almost entirely on app-led...
Saurabh Goel, a merchant exporter and founder in the FMCG space, recently shared a detailed LinkedIn post raising questions about the operational and financial implications of partnering with Swiggy Instamart for quick-commerce distribution.
The post begins by...
We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.
