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The Psychology of Brand Perception: Shaping the Right Image for Success
In the world of business and marketing, perception is everything. How consumers perceive a brand can make or break its success. Understanding the psychology...
AR Commerce: How Brands Can Drive Sales and Growth through Augmented Reality?
Augmented Reality (AR) commerce is revolutionizing the way brands engage with consumers and drive sales. This innovative technology overlays digital information and virtual objects...
Omnipresence and Profit: Boosting Revenue with Omni-Channel Marketing Strategies
In the fast-paced world of modern business, staying ahead of the competition requires more than just a great product or service. It demands a...
Mapping the Journey: Tracking Touchpoints to Decode the Consumer Pathway
In today's digitally-driven world, understanding and decoding the consumer pathway has become more complex and crucial than ever before. As consumers navigate a myriad...
Long-Form vs. Short-Form Content: Finding the Right Balance for Your Brand
In today's digital age, content is king, and businesses of all sizes are racing to create compelling online material to engage their audience. However,...
Unveiling Authenticity: Building Trust and Credibility with Video Marketing
In today's digital age, building trust and credibility with your audience is paramount for the success of any business or brand. Consumers are more...
4 Lucrative Businesses Under INR 100,000 you can start as a Home Chef
Food Industry offers plenty of opportunities for people looking for opportunities to start their own ventures. One such huge chunk of people to whom...
Start a business with INR 10000 in the food industry! Best business to start in 2023
Starting a business in the food industry can be a lucrative and fulfilling venture. However, getting started can be intimidating, especially if you don't...
How the food industry is enabling women in 30s to become entrepreneurs in 2023
The food industry has been a driving force for women's entrepreneurship for decades, and in 2023, it continues to provide a platform for women...
Sorted unveils Saarthi platform, eyes to help mom-and-pop shops in fruits and vegetables sector
The Indian omni-channel platform for fruits and vegetables, Sorted, has recently unveiled Saarthi - a collection of B2B services catering to the same industry....
4 proven strategies to generate 10X revenue from tier 2 and tier 3 citiesÂ
As the world becomes more connected, businesses are finding opportunities for growth in previously underserved areas. In India, tier 2 and tier 3 cities...
5 best practices of cash flow management for your restaurant business
Cash flow management is one of the most critical aspects of running a successful restaurant business. With high overhead costs, fluctuating revenue streams, and...