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Pea vs soy protein: Which one is more beneficial for your health?

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Pea vs soy protein

Protein is one of the essential macronutrients required by our bodies to build and repair tissues, produce enzymes and hormones, and maintain a strong immune system. While animal products such as meat, eggs, and dairy are some of the most common sources of protein, plant-based protein sources are gaining popularity due to their health benefits and environmental sustainability.

Two of the most popular plant-based protein sources are pea protein and soy protein. Both are commonly used in protein powders, bars, and other supplements. But which one is more beneficial for your health? In this article, we will compare the nutritional content and health benefits of pea protein and soy protein to help you make an informed decision.

What is Pea Protein?

Pea protein is a protein powder made from yellow peas. It is a complete protein source, meaning it contains all nine essential amino acids that our bodies cannot produce on their own. Pea protein is also gluten-free, dairy-free, and soy-free, making it an ideal choice for people with food allergies or intolerances.

Pea protein is a relatively new addition to the protein supplement market, but it is quickly gaining popularity due to its many health benefits. It is commonly used by athletes and bodybuilders to build and repair muscles, but it can also be beneficial for anyone looking to improve their overall health.

What is Soy Protein?

Soy protein is a protein powder made from soybeans. Like pea protein, it is a complete protein source, containing all nine essential amino acids. Soy protein is also rich in other nutrients such as fiber, iron, and calcium.

Soy protein has been a popular protein source for many years, particularly among vegetarians and vegans. It is commonly used in a variety of foods, including tofu, soy milk, and meat substitutes.

Nutritional Comparison of Pea Protein and Soy Protein

To compare the nutritional content of pea protein and soy protein, we will look at the protein content, amino acid profile, fat content, carbohydrate content, fiber content, and micronutrient content of each.

  • Protein Content:

Both pea protein and soy protein are excellent sources of protein. Pea protein typically contains around 80-85% protein, while soy protein contains around 90% protein.

  • Amino Acid Profile:

Both pea protein and soy protein are complete protein sources, meaning they contain all nine essential amino acids. However, the amino acid profile of each is slightly different.

Pea protein is particularly high in the amino acids lysine and arginine, while soy protein is particularly high in the amino acids glutamine and aspartic acid. Both amino acid profiles are beneficial for overall health.

  • Fat Content:

Pea protein is naturally low in fat, with most products containing less than 1 gram of fat per serving Soy protein, on the other hand, contains more fat, with some products containing up to 3 grams of fat per serving. However, it is important to note that most of the fat in soy protein is healthy unsaturated fat.

  • Carbohydrate Content:

Pea protein is low in carbohydrates, with most products containing less than 5 grams of carbohydrates per serving. Soy protein, on the other hand, contains more carbohydrates, with some products containing up to 10 grams of carbohydrates per serving.

  • Fiber Content:

Pea protein is a good source of fiber, with most products containing around 2-3 grams of fiber per serving. Soy protein also contains some fiber, with most products containing around 1-2 grams of fiber per serving.

  • Micronutrient Content:

Both pea protein and soy protein are rich in micronutrients such as iron and calcium. Soy protein is also a good source of phytoestrogens, which can help to alleviate symptoms of menopause.

Health Benefits of Pea Protein:

  • Digestibility:

One of the main advantages of pea protein is its digestibility. Unlike other plant-based protein sources such as soy and hemp, pea protein is easily digestible and does not cause digestive upset for most people.

  • Muscle Building and Recovery:

Pea protein is an excellent choice for athletes and bodybuilders looking to build and repair muscles. It contains all nine essential amino acids, including branched-chain amino acids (BCAAs) which are essential for muscle growth and repair.

  • Weight Loss:

Pea protein may also be beneficial for weight loss. It is low in calories and carbohydrates, which can help to reduce overall calorie intake and promote weight loss.

  • Heart Health:

Pea protein may also be beneficial for heart health. It is low in fat and cholesterol, which can help to reduce the risk of heart disease. It also contains arginine, an amino acid that can help to improve blood flow and reduce blood pressure.

  • Blood Sugar Control:

Pea protein may also be beneficial for blood sugar control. It is low in carbohydrates and has a low glycemic index, which means it does not cause a rapid spike in blood sugar levels. This can be particularly beneficial for people with diabetes or insulin resistance.

  • Allergy-Friendly:

Pea protein is a great choice for people with food allergies or intolerances. It is gluten-free, dairy-free, and soy-free, making it a safe and healthy alternative to other protein sources.

Health Benefits of Soy Protein:

  • Cholesterol Lowering:

One of the main health benefits of soy protein is its ability to lower cholesterol levels. Soy protein contains compounds called isoflavones, which have been shown to lower LDL (bad) cholesterol levels and improve overall cholesterol profiles.

  • Menopause Symptoms:

Soy protein may also be beneficial for women experiencing menopause. The isoflavones in soy protein can help to alleviate symptoms such as hot flashes and night sweats.

  • Heart Health:

Like pea protein, soy protein is also beneficial for heart health. It is low in fat and cholesterol and can help to reduce the risk of heart disease.

  • Cancer Prevention:

Soy protein may also have cancer-fighting properties. Some studies have suggested that the isoflavones in soy protein can help to prevent the growth and spread of cancer cells.

  • Bone Health:

Soy protein may also be beneficial for bone health. It is rich in calcium and other minerals that are essential for strong bones.

  • Digestive Health:

Soy protein may also be beneficial for digestive health. It contains fiber, which can help to promote healthy bowel movements and prevent constipation.

Which is Better: Pea Protein or Soy Protein ?

Based on the above information, it is difficult to determine which protein source is better, as both pea protein and soy protein have unique health benefits.

For people with food allergies or intolerances, pea protein may be a better choice, as it is gluten-free, dairy-free, and soy-free. Pea protein is also easily digestible and is a good choice for athletes and bodybuilders looking to build and repair muscles.

Soy protein may be a better choice for people looking to lower cholesterol levels or alleviate menopause symptoms. It may also have cancer-fighting properties and is rich in minerals essential for strong bones.

Ultimately, the choice between pea protein and soy protein will depend on an individual’s health goals and dietary needs. Both protein sources can be a healthy addition to a well-balanced diet.

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Say goodbye to stubborn body odor: 5 foods to help you impress your date with a pleasant scent

foods for body odor

Body odor is a common problem that affects many people. It can be embarrassing and can negatively impact one’s confidence and self-esteem. Body odor occurs when bacteria on the skin break down sweat, producing a strong odor. While deodorants and antiperspirants can help mask the odor, they are not always effective in getting rid of it. The good news is that there are certain foods that can help combat body odor. In this article, we will explore five foods that can help you say goodbye to stubborn body odor and impress your date with a pleasant scent.

Hydration is key:

One of the simplest and most effective ways to combat body odor is to stay hydrated. Drinking plenty of water helps flush out toxins from the body and dilutes the concentration of sweat, reducing the likelihood of body odor. Experts recommend drinking at least 8-10 glasses of water per day to maintain proper hydration levels.

In addition to water, you can also drink other fluids such as coconut water, herbal tea, and fresh fruit juice to stay hydrated. However, it is important to avoid sugary drinks and alcohol, as they can dehydrate the body and worsen body odor.

Incorporate chlorophyll-rich foods:

Chlorophyll is a green pigment found in plants that can help combat body odor. Chlorophyll helps neutralize odors by binding to the odor-causing compounds in the body and eliminating them. Foods that are rich in chlorophyll include leafy greens like spinach, kale, and arugula, as well as herbs like parsley, cilantro, and mint.

In addition to their chlorophyll content, these foods are also rich in antioxidants and other nutrients that can help promote overall health and well-being. You can incorporate these foods into your diet by adding them to salads, smoothies, or as a side dish.

Consume foods rich in zinc:

Zinc is an essential mineral that plays a crucial role in various bodily functions, including immunity, wound healing, and protein synthesis. Zinc deficiency can lead to a variety of health problems, including body odor.

Foods that are rich in zinc include oysters, beef, chicken, pumpkin seeds, and cashews. You can also find zinc in fortified cereals and supplements. Incorporating these foods into your diet can help boost your zinc levels and reduce body odor.

Eat probiotic-rich foods:

Probiotics are live bacteria that are beneficial to health. They can help promote a healthy gut microbiome, boost immunity, and reduce inflammation. Probiotics can also help combat body odor by reducing the amount of odor-causing bacteria in the body.

Foods that are rich in probiotics include yogurt, kefir, kimchi, sauerkraut, and miso. You can incorporate these foods into your diet by eating them as a snack or adding them to your meals as a side dish.

Foods that help you beat stubborn body odour:

  1. Citrus fruits:

Flush out the toxins from your body by consuming citrus-rich fruits such as oranges, lemons, grapefruits, etc. Without the accumulation of toxins, you can reduce the growth of odour-causing bacteria. It’s also a good idea to incorporate a glass of fresh lime water or orange juice in your diet, which helps in keeping the body temperature low. 

  1. Green tea:

If you’re wondering how to get rid of body odour without making too much effort, green tea should be top on your list. Rich in antioxidants, green tea is another great way to detoxify your body and naturally eliminate bacteria responsible for body odour. Moreover, because it contains a glass full of water, green tea helps in keeping you hydrated and minimising sweating. 

  1. Foods with high fibre content:

Start your morning with foods rich in fibre, such as oats and whole grains, which are easier to digest. This ensures that your body temperature doesn’t rise and you don’t end up sweating profusely. You should also consider increasing your consumption of fibre-rich foods such as peas, lentils, beans etc. 

  1. Green veggies:

Leafy green vegetables like lettuce, celery, spinach, and kale contain a significant amount of chlorophyll, which presents our bodies with a host of health benefits. It’s also known for neutralising compounds that cause foul odours. 

  1. Cardamoms:

You may be familiar with the powerful aroma of cardamoms in your food. A dash of this ancient spice is enough to fight off bad breath as well as body odour. It has antibacterial properties that can be very beneficial to people who suffer from B.O. 

Avoid certain foods that cause body odor:

In addition to incorporating the above-mentioned foods into your diet, it is also important to avoid certain foods that can worsen body odor. These include:

  • Spicy foods: Spicy foods like curry, garlic, and onions can cause a strong odor in the body. When these foods are digested, they release volatile sulfur compounds that can be excreted through sweat, causing body odor.
  • Red meat: Red meat contains a high amount of protein, which can cause body odor when broken down by bacteria in the body. Try reducing your intake of red meat and opting for lean protein sources such as chicken, fish, and beans instead.
  • Processed foods: Processed foods are often high in sugar, salt, and unhealthy fats, which can contribute to body odor. Try to limit your intake of processed foods and opt for whole foods instead.
  • Alcohol: Alcohol can dehydrate the body, causing sweat to become more concentrated and leading to body odor. Limit your alcohol consumption or avoid it altogether if you want to reduce body odor.

Body odor can be a frustrating problem, but it is not something that you have to live with. By incorporating these five foods into your diet and avoiding certain foods that can worsen body odor, you can say goodbye to stubborn body odor and impress your date with a pleasant scent.

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Don’t let stress derail your exam: Avoid these 6 stress-inducing foods

stress-inducing foods

Stress can have a significant impact on our physical and mental health, and can lead to a range of negative outcomes, such as anxiety, depression, and even chronic diseases. One important factor in managing stress is our diet. 

The foods we eat can either exacerbate or alleviate our stress levels, and making healthy food choices can be an effective way to manage stress naturally. .

Stress inducing foods that you need to avoid:

While some foods can help to alleviate stress, others can have the opposite effect and actually increase stress levels in the body. Some of the most common stress-inducing foods include those high in sugar, caffeine, artificial sweeteners, fried foods, processed foods, and refined carbohydrates.

  1. Sugar:

Sugar is notorious when it comes to stress and anxiety as it is a highly processed and addictive substance that can wreak havoc on our stress levels. When we consume sugar, it causes a spike in blood sugar levels, which can lead to a crash and subsequent feelings of anxiety and irritability.

  1. Caffeine:

Caffeine is another common stress-inducing food that can cause jitters and nervousness, especially when consumed in large amounts. It can also interfere with sleep, which can further exacerbate stress levels.

  1. Artificial sweeteners:

Artificial sweeteners such as aspartame and sucralose, have been linked to an increase in anxiety and depression in some individuals. These sweeteners are highly processed and can disrupt the delicate balance of gut bacteria, leading to increased inflammation and stress.

  1. Fried Foods:

Fried foods like nuggets are high in unhealthy fats and calories and can contribute to inflammation in the body. This inflammation can increase stress levels and lead to a range of negative health outcomes.

  1. Processed Foods:

When we consume processed foods, our body undergoes a quick spike in blood sugar levels, leading to a temporary surge of energy followed by a sudden crash. This rapid fluctuation in blood sugar levels can lead to feelings of irritability, fatigue, and mood swings, all of which contribute to stress. 

  1. Refined carbohydrates:

Refined carbohydrates, such as white bread and pasta, are highly processed and lack the fiber and nutrients found in whole grains. These carbs can cause a spike in blood sugar levels, leading to a subsequent crash and feelings of stress and fatigue.

What should we consume instead?- To help with stress

While above mentioned is a list of foods that are notorious, when it comes to worsening of conditions like stress, foods like fatty fish, which is rich in omega-3 fatty acids that have anti-inflammatory properties, helping to reduce stress levels.

Dark chocolate is also a great option, containing antioxidants that can lower cortisol levels and improve mood. Foods high in fiber, such as whole grains and fruits, can also help to regulate blood sugar levels, preventing the sudden spikes and crashes that contribute to stress. Incorporating foods rich in vitamins and minerals, such as leafy greens, nuts, and seeds, can support overall physical and mental health, helping the body to better cope with stress.

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Fuel your child’s growth and development with a delicious and nutritious berry breakfast

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berry breakfast

As parents, we always want the best for our children, and one of the most important things we can provide them with is a nutritious diet. A healthy breakfast is particularly important, as it sets the tone for the rest of the day and provides the energy and nutrients that growing bodies and brains need.

Berries are an excellent choice for breakfast, as they are packed with vitamins, minerals, and antioxidants, and are also low in calories.

In this article, we’ll explore the benefits of berries, and share some delicious and nutritious breakfast recipes that are sure to fuel your child’s growth and development.

Why Berries Are a Superfood for Kids:

Berries are an excellent source of vitamins and minerals, including vitamin C, vitamin K, potassium, and manganese. They are also rich in antioxidants, which help protect the body against damage from free radicals.

Berries are low in calories and high in fiber, making them an excellent choice for weight management. They are also a good source of phytochemicals, which have been linked to a reduced risk of chronic diseases such as cancer, heart disease, and diabetes.

In addition to their nutritional benefits, berries are also delicious and versatile. They can be eaten fresh, frozen, or dried, and can be used in a wide variety of recipes, from smoothies and yogurt bowls to pancakes and muffins.

Here are some of the specific benefits of different types of berries:

  • Blueberries:

Blueberries are perhaps the most well-known of the berry superfoods. They are rich in antioxidants called anthocyanins, which give them their distinctive blue color. These antioxidants have been linked to a reduced risk of heart disease, cognitive decline, and certain types of cancer.

Blueberries are also a good source of vitamin C and fiber, and have a low glycemic index, meaning they don’t cause a rapid spike in blood sugar levels.

  • Strawberries:

Strawberries are another popular berry that is rich in antioxidants and vitamin C. They are also a good source of folate, which is important for healthy brain development in children.

Strawberries have a relatively low glycemic index and are high in fiber, which helps regulate blood sugar levels and promote digestive health.

  • Raspberries:

Raspberries are packed with vitamins and minerals, including vitamin C, manganese, and folate. They are also rich in antioxidants and fiber.

Raspberries have a relatively low glycemic index and may help improve insulin sensitivity and lower blood sugar levels in people with diabetes.

  • Blackberries:

Blackberries are another nutritious berry that is high in antioxidants, fiber, and vitamin C. They are also a good source of vitamin K, which is important for healthy bones and blood clotting.

Blackberries have a relatively low glycemic index and may help improve insulin sensitivity and lower blood sugar levels.

Delicious and Nutritious Berry Breakfast Recipes:

Now that we’ve explored the many benefits of berries, let’s take a look at some delicious and nutritious breakfast recipes that are sure to fuel your child’s growth and development.

Berry Yogurt Bowl:

This simple and delicious breakfast bowl is packed with protein, fiber, and antioxidants.

Ingredients:

  • 1 cup plain Greek yogurt
  • 1/2 cup mixed berries (fresh or frozen)
  • 1/4 cup granola
  • 1 tablespoon honey
  • Instructions:
  • In a small bowl, mix the yogurt and honey.
  • Top the yogurt with mixed berries and granola.
  • Serve immediately.

Blueberry Oatmeal:

Oatmeal is a nutritious and filling breakfast that is perfect for busy mornings. Adding blueberries to your oatmeal boosts its nutritional value and adds a delicious burst of flavor.

Ingredients:

1 cup rolled oats 2 cups water 1/2 cup blueberries (fresh or frozen) 1 tablespoon honey 1/4 teaspoon cinnamon

Instructions:

  • In a medium-sized pot, bring the water to a boil.
  • Add the rolled oats, reduce the heat to low, and let simmer for 10-15 minutes, stirring occasionally, until the oats are tender and the mixture has thickened.
  • Add the blueberries, honey, and cinnamon, and stir until well combined.
  • Serve immediately.

Berry Smoothie:

Smoothies are a great way to pack a lot of nutrition into a single meal. This berry smoothie is high in protein, fiber, and antioxidants, making it the perfect breakfast for busy mornings.

Ingredients:

1 cup mixed berries (fresh or frozen) 1/2 banana 1 cup almond milk 1/4 cup plain Greek yogurt 1 tablespoon chia seeds 1 tablespoon honey

Instructions:

  • Add all of the ingredients to a blender and blend until smooth.
  • Pour the smoothie into a glass and serve immediately.

Berry Pancakes:

Pancakes are a classic breakfast food, and adding berries to the batter makes them even more delicious and nutritious.

Ingredients:

1 cup all-purpose flour 1 tablespoon sugar 1 teaspoon baking powder 1/2 teaspoon baking soda 1/4 teaspoon salt 1 egg 1 cup milk 1/2 cup mixed berries (fresh or frozen) 

Instructions:

  • In a medium-sized bowl, whisk together the flour, sugar, baking powder, baking soda, and salt.
  • In a separate bowl, beat the egg, then add the milk and whisk until well combined.
  • Add the wet ingredients to the dry ingredients and stir until just combined.
  • Fold in the mixed berries.
  • Heat a non-stick skillet or griddle over medium heat.
  • Using a 1/4 cup measuring cup, scoop the pancake batter onto the skillet.
  • Cook for 2-3 minutes on each side, or until the pancakes are golden brown and cooked through.
  • Serve immediately with your favorite toppings, such as maple syrup or whipped cream.

Berry Muffins:

Muffins are a great grab-and-go breakfast option, and these berry muffins are packed with nutrition and flavor.

Ingredients:

1 1/2 cups all-purpose flour 1/2 cup rolled oats 1/4 cup sugar 2 teaspoons baking powder 1/2 teaspoon salt 1 egg 1/2 cup almond milk 1/4 cup olive oil 1 teaspoon vanilla extract 1/2 cup mixed berries (fresh or frozen) 

Instructions:

  • Preheat the oven to 375°F.
  • In a medium-sized bowl, whisk together the flour, oats, sugar, baking powder, and salt.
  • In a separate bowl, beat the egg, add almond milk, olive oil, and vanilla extract, and whisk until well combined.
  • Add the wet and dry ingredients to stir until just combined.
  • Fold in the mixed berries.
  • Line a muffin tin with paper liners or grease with cooking spray.
  • Scoop the muffin batter into the muffin cups, filling each about 2/3 full.
  • Bake for 20-25 minutes, or until the muffins are golden brown and a toothpick inserted into the center comes out clean.
  • Let cool for a few minutes in the muffin tin before transferring it to a wire rack to cool completely.

Providing our children with a healthy and nutritious breakfast is crucial for their growth and development. Berries are an excellent choice for breakfast, as they are packed with vitamins, minerals, and antioxidants, and are also low in calories.

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Uttar Pradesh’s liquor and beer consumption soars 35%, generates INR 115 Crore daily revenue: Excise Department

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Uttar Pradesh has seen a significant surge in the daily consumption of liquor and beer by its residents, with the Uttar Pradesh excise department reporting a value of INR 115 crore per day. This marks a 35% increase from two years ago, when the daily consumption was INR 85 crore, as highlighted by the media.

Official records indicate that liquor sales worth INR 2.5 – INR 3 crore are being recorded each day in nearly every district of the state.

“There are several districts in the state where liquor and beer worth INR 12- INR 15 crore are being consumed in the span of a day,” said a senior excise department official.

Daily liquor and beer sales are highest in Noida and Ghaziabad, where sales range from INR 13 crore to INR 14 crore, followed by Agra with daily sales of INR 12 crore to INR 13 crore. Meerut observes daily sales of around INR 10 crore, while Lucknow records sales of INR 10 crore to INR 12 crore per day. Kanpur follows with sales ranging from INR 8 crore to INR 10 crore per day, and Varanasi brings up the rear with sales of INR 6 crore to INR 8 crore each day.

As for Prayagraj, liquor and beer worth INR 4.5 crore are sold in a day on an average.

According to Jitendra Kumar Singh, the district excise officer of Prayagraj, the increase in sales of liquor and beer can be attributed to various factors. These include a greater social acceptability of alcohol, an improvement in the standard of living among consumers, and better measures to prevent the smuggling of liquor, among other factors.

“There are multiple factors resulting in the growth of revenue. These include higher social acceptability, improvement in standard of living among the consumers, and effective check on smuggling of liquor, among others. All this has had a positive impact on liquor sales,” he said.

During the 2022-23 financial year, the Uttar Pradesh excise department set a new record by generating revenue of a whopping INR 41,250 crore. This figure represents a 14% increase from the previous year’s revenue of 2021-22.

Read More: Uttar Pradesh excise department breaks revenue record, surpasses INR 41 Crore mark in 2022-23 financial year

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How to use ONDC – The affordable food delivery app that’s creating waves against Swiggy and Zomato

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ondc
ONDC (Representative Image)

India’s food delivery service is widely considered to be one of the best, offering users the convenience of enjoying their favorite restaurant dishes from the comfort of their homes within a few minutes. While Zomato and Swiggy have long dominated the food delivery tech space, vying for market dominance with their competitive offers, a new player is emerging. 

ONDC (Open Network for Digital Commerce), supported by the Indian government, allows restaurants to sell their food directly to customers, bypassing third-party apps like Zomato and Swiggy. As a result, customers can take advantage of cheaper food options available through this innovative network.

Although ONDC was launched in September 2022, it has recently gained significant traction and popularity among users. According to reports, it has now exceeded 10,000 daily orders and is becoming more widely utilized. In the past few days, many people have shared screenshots comparing food delivery prices from ONDC, Swiggy, and Zomato. Remarkably, ONDC’s prices are relatively lower than those of its competitors.

Read More: ONDC sparks price war, threatens Zomato and Swiggy dominance in food delivery space

If you are not yet familiar with the network backed by the Indian government and would like to try it out, keep reading. We will provide you with all the details on how to access this innovative platform.

What is ONDC?

As stated earlier, the Open Network for Digital Commerce (ONDC) is a platform supported by the Government of India that enables restaurants to sell their food directly to customers. In addition, ONDC provides delivery services for groceries, home decor, cleaning essentials, and other items similar to Swiggy’s Instamart, Zepto, and Blinkit. The network is open to all types of businesses, including those in electronics, fashion, beauty, and other industries. These businesses can join the network and offer their services directly to consumers.

With multiple private players entering the e-Commerce arena, ONDC has emerged as a government-backed initiative focused on making e-Commerce more user-friendly and cost-effective. The platform’s open specifications and network protocols are designed to be platform-agnostic, ensuring its independence from any specific platform(s).

Bengaluru was the pioneer city to adopt ONDC in September 2022. Today, the network is active in several cities, and users are taking advantage of its attractive deals.

Is ONDC better than Swiggy, Zomato?

ONDC is reportedly giving tough competition to Swiggy and Zomato in the online food delivery market from both the business and customer perspectives. According to users, ONDC provides cheaper food delivery options compared to Swiggy and Zomato. For example, while an order on ONDC may cost around INR 150, the same order may range from INR 200-215 on the other two platforms. 

(Note that these prices are for demonstration purposes only, and actual costs may vary based on various factors.)

Although it’s uncertain whether ONDC can outcompete Swiggy and Zomato, it’s certainly gaining traction in India’s price-sensitive market.

Pros and Cons of ONDC:

Pro’s:

  • No surge fee for users during high demand or rains
  • Low commissions for restaurants (2-4% on ONDC), compared to Swiggy/Zomato (15-25%)
  • Due to the low commission rates, restaurants are able to offer their products at lower prices to end-consumers.
  • Healthy competition within the ecosystem benefits users by providing them with more options to choose from and also drives players to innovate.

Con’s:

  • Bad user experience & interface, as there is no standalone app
  • Unlike Swiggy and Zomato, ONDC does not offer a rider tracking option.
  • No after-sales support & quality assurance
  • Limited number of listed restaurants and lack of order history feature
  • Fewer SKUs compared to Zomato/Swiggy

It’s probable that most initial problems will be resolved with the evolution of the ONDC system and the increase in customer adoption.

How and where to use ONDC?

As ONDC is a relatively new platform, many users may still be unsure about how to use it. To help them take advantage of its benefits, we’ve outlined a step-by-step guide on how to use ONDC.

ONDC currently does not have its own standalone app for ordering food. Instead, users are required to use one of its partner apps such as Paytm or Magicpin to access ONDC’s services.

Other ONDC apps for food ordering include Mystore, Pincode, and Spice Money and more.

How to order food on ONDC via Paytm?

  • To start ordering food on ONDC through Paytm, open the Paytm app and tap on the “search” icon.
  • Look for the search bar on Paytm’s home screen and type “ONDC”. Once you hit enter, you should see an ONDC Store option.
  • Once you have opened the ONDC Store, you can browse through the list of restaurants and dishes that are available for ordering.
  • Select the dish you wish to order by clicking on it.
  • Enter the delivery address where you want your food to be delivered.
  • Place your order and pay
  • You can also track your order to see the status.

How to order food on ONDC via Magicpin?

  • Open the Magicpin app and click on the “Food” option.
  • Select the food that you want to order.
  • Add the address where you want your food to be ordered.
  • Place your order and pay.
  • Tracking option is available to see the status.

Please note that the selection of restaurants available on ONDC may be limited, as it is a new platform and not all restaurants have partnered with it yet.

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Identifying and evaluating potential franchise opportunities for your food business

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franchise

A franchise is a business model in which an entrepreneur (the franchisee) buys the right to use the name, products, and services of an already established business (the franchisor). In exchange, the franchisee typically pays an initial fee, and ongoing royalties, and adheres to certain guidelines and standards set by the franchisor. Franchising can allow the franchisee to benefit from the buying power of the franchisor, leading to cost savings on supplies and equipment.

Franchising is the most popular and consistently growing way of expanding a food business and also the easiest way to enter Food Industry for beginners who are looking for secondary income or a Side hustle. However, Franchises comes with all sorts of risks that a business posses. That makes it very important for a business to understand How to minimize risks, costs and Find right opportunities.

Identifying and evaluating potential franchise opportunities for your food business can be a smart way to expand your brand while minimizing risks and costs. Franchising allows you to leverage the success of your existing business model while giving you access to a wider audience and a larger market share. However, not all franchise opportunities are created equal, and it’s important to do your due diligence before making any commitments.

For food business owners looking to expand their brand, franchising can be an attractive option. However, not all franchises are created equal, and it’s important to carefully evaluate potential opportunities before making a decision. Identifying and evaluating potential franchise opportunities can help ensure that the partnership will be a good fit and that both parties will benefit from the relationship. 

This process involves assessing the franchise’s financial stability, reputation, and compatibility with your business goals and values. Identifying and evaluating potential franchise opportunities is crucial for a food business for several reasons:

1. Growth: Franchising can be an effective way to expand your business and reach new markets quickly. By partnering with franchisees, you can open new locations and grow your brand without having to invest a significant amount of capital.

2. Access to capital: Franchisees are responsible for funding the initial investment and ongoing expenses associated with opening and running a franchise location. This means that you can expand your business without taking on additional debt or diluting your ownership stake.

3. Brand recognition: Franchising allows you to leverage the brand recognition and reputation you have built for your business. By partnering with franchisees, you can increase your brand’s visibility and strengthen its reputation in new markets.

4. Operational efficiency: Franchisees are typically responsible for managing the day-to-day operations of their locations. This can free up your time and resources, allowing you to focus on growing your business and developing new products.

5. Shared risk: When you partner with franchisees, you share the risks and rewards associated with expanding your business. This can help to mitigate the risk of opening new locations and provide a more stable revenue stream for your business.

These assessment points can help you understand if your food business could grow more quickly, access additional capital, increase brand recognition, improve operational efficiency, and share risk with franchisees.

Identifying Potential Franchise Opportunities

As an enthusiast, you must understand the following factors to determine the right opportunities to Franchise your Business and expand/start in a sustainable manner. 

1. Market Demand and Competition

You should research to determine whether there is a viable market for the franchise in your chosen location and whether there is enough demand to support your business. You should also evaluate the level of competition in the market to determine whether the franchise will be able to compete effectively against other established brands.

2. Franchise Fees and Royalties

Most franchises require an initial franchise fee, which can range from a few thousand to hundreds of thousands of dollars, depending on the brand and the level of support provided by the franchisor. In addition, you will be required to pay ongoing royalties, which are typically a percentage of your gross sales. Make sure you fully understand the financial obligations associated with the franchise before making any commitments.

3. Training and Support

A good franchisor will provide you with comprehensive training and ongoing support to help you succeed. When evaluating a franchise opportunity, you should carefully evaluate the level of training and support provided by the franchisor. This should include training on the business model, operations, marketing, and other critical areas. You should also evaluate the level of ongoing support provided by the franchisor, including marketing, advertising, and promotional support.

4. Brand Reputation

The reputation of the franchise brand is another critical factor to consider when evaluating a franchise opportunity. You should research the franchise brand to determine its reputation in the market and its level of customer loyalty. A strong and well-respected brand can help you attract customers and build a successful business.

5. Franchise Agreement

Before committing to a franchise opportunity, you should carefully review the franchise agreement and consult with legal and financial professionals to ensure that you fully understand the terms and conditions. The franchise agreement will outline the rights and responsibilities of the franchisor and franchisee, as well as the terms of the franchise relationship. Make sure you fully understand the obligations and restrictions associated with the franchise, including any non-compete clauses or restrictions on how you can operate your business.

Identifying and evaluating potential franchise opportunities for your food business can be a great way to expand your brand and increase your revenue. However, it is important to thoroughly research and analyze each opportunity to ensure that it aligns with your business goals and values. With the right approach and due diligence, franchising can be a successful strategy for growth and success in the food industry.

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TagZ Foods raises $2M from leading investors in Pre-Series A funding round to expand product line and drive growth

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Before the latest funding round, TagZ had raised $1.2 million in seed funding from a group of angel investors in 2020.

TagZ, a premium snack brand for GenZ and the first popped chips manufacturer in India, has secured $2 million in funding during a Pre-Series A round. The funding was led by 9 Unicorns, Dexter Angels, Agility Ventures, Venture Catalysts, Klub, Indifi, and Rannvijay Singha.

Before the latest funding round, TagZ had raised $1.2 million in seed funding from a group of angel investors in 2020. The company also appeared in the first season of Shark Tank India and received undisclosed funding from Namita Thapar and Ashneer Grover.

The funds raised by TagZ will be utilized to expedite the company’s growth, expand its manufacturing capacity, enter new markets, launch new products, and reinforce its operations. Additionally, the funding will be employed to improve TagZ’s technology platform, bolster its logistics network, and intensify its marketing and brand awareness endeavors.

In 2019, Anish Basu Roy and Sagar Bhalotia established TagZ Foods, a company that produces popped potato chips with 50% less fat, a variety of centre-filled cookies, and international gourmet dips. The startup utilizes food technology to create potato chips that are purportedly free of cholesterol, transfat, artificial colors, and preservatives.

Read More: TagZ and Rajasthan Royals collaborate to elevate cricket snacking with exclusive co-branded hamper collection

Regarding the recent funding, Anish Basu Roy, TagZ’s Founder and CEO, stated that the fresh capital will empower the company to accomplish its objective of becoming the most rapidly expanding food D2C brand.

“We are thrilled to have such strong support from our investors In our journey of creating a fitter snack brand for the younger generation. We plan to double down on your efforts to grow 4X this year.”

In addition, TagZ, a new-age snacking brand based in Bengaluru, revealed that Rannvijay Singh, a renowned actor and television personality, has invested in this funding round and will endorse the brand. Rannvijay is recognized for his entrepreneurial zeal and enthusiasm for innovative and groundbreaking brands. His collaboration with TagZ is anticipated to greatly enhance the company’s brand recognition and customer interaction.

Commenting on his association with TagZ, Rannvijay said, “I am excited to partner with TagZ, a company that is at the forefront of the D2C revolution in India. I love the fact that TagZ, as a snack brand, revolves around travel, sports and the outdoors. I believe that TagZ has the potential to become a major player in the industry, and I am looking forward to being a part of this journey.”

Tushar Agarwal, Partner at Dexter Angels, one of the lead investors in the round, said, “Tagz has garnered significant consumer love as a brand in a short period of time. Since our investment in their previous round, they have demonstrated impressive scalability and growth over the past 18 months while still maintaining a steadfast focus on profitability. As we continue to partner with Tagz, we are thrilled to double down and support their next phase of growth.”

Over the last 18 months, TagZ has experienced a 30-fold surge in volumes. The company concentrates on the top 30-40 million households in the country via an omnichannel approach that encompasses a network of 5000 retail stores and is accessible on over 30 e-commerce platforms like Swiggy Instamart, Zepto, and Blinkit, among others, catering to customers in 22 cities. Furthermore, TagZ’s products are currently accessible in overseas markets such as Kuwait, Dubai, Maldives, and Australia.

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Launch a similar product or develop a new product? Know the best way to win customers

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Product development is an important aspect of the food industry. It involves the creation of new food products or the improvement of existing ones to meet changing consumer preferences and market demands. In an increasingly competitive market, food businesses need to stay ahead of the curve by developing innovative products that differentiate them from their competitors.

As a food business owner, deciding whether to launch a similar product to your competitors or invest in innovation and develop a new product can be a challenging decision. On one hand, launching a similar product can help you avoid the risks associated with launching a completely new product. On the other hand, investing in innovation can help you stand out from the competition and build a unique brand identity.

Choosing between launching a similar product or investing in innovation is a critical decision that can impact the success of a food business. Both approaches have their advantages and disadvantages, and businesses must weigh these factors carefully to make an informed decision. 

We’ll explore the pros and cons of each approach to help you make the best decision for the success of your food business.

Launching a similar product

Launching a similar product is often a less risky approach, as it involves entering a market that has already been proven to be successful. It can be an attractive option for businesses looking to capitalize on existing marketing efforts, leverage investor appeal, and secure funding. However, launching a similar product can also be challenging in terms of differentiation, as businesses may find it difficult to stand out in a crowded market. They may also have to compete for resources with other businesses offering similar products.

Launching a similar product to your competitors can have its advantages. As mentioned earlier, there is already a proven market for the product, which can help you avoid the risks of launching a completely new product. You can also benefit from the marketing and advertising efforts of your competitors, as consumers are already familiar with the product and its benefits. Additionally, investors may be more willing to invest in a product that has already been successful for others.

Launching a similar product has several advantages for your brand as follows:

1. Lower Risk: Launching a similar product in an existing market reduces the risk associated with introducing a new and untested product. This is because the market has already been proven to be successful, and businesses can leverage existing marketing efforts and customer demand.

2. Established Market: By launching a similar product, businesses can enter an established market, which means that they do not have to create a new market or educate customers about the product’s benefits. This can save time and resources and help businesses quickly establish a presence in the market.

3. Competitive Advantage: Similar products may offer a competitive advantage over other businesses that are not offering the same product. By entering a market that has already been proven to be successful, businesses can differentiate themselves from competitors and capitalize on existing marketing efforts.

4. Investor Appeal: Investors may be more willing to invest in businesses that are launching similar products as they can see the potential for a return on investment. Similar products can provide a sense of security, as there is already a market for the product.

5. Resource Allocation: Launching a similar product can be less resource-intensive compared to investing in innovation. This is because businesses can leverage existing resources such as production facilities and supply chains.

However, there are also some significant drawbacks to launching a similar product. It can be difficult to differentiate your product from your competitors, and if consumers see your product as just another version of something they can already get from another brand, it can be challenging to convince them to choose your product over the competition. Furthermore, your competitors may have already established relationships with suppliers, manufacturers, and distributors, making it more difficult for you to secure the resources you need to launch your product.

Launching a similar product has several disadvantages for food businesses, including:

1. Limited differentiation: Launching a similar product may make it difficult for a business to differentiate itself from competitors, particularly if the market is already saturated with similar products. This can result in a price war, which can erode profit margins.

2. Reduced margins: Similar products often compete on price, which can result in reduced profit margins for businesses. This is particularly true if the market is already crowded with similar products, as businesses may need to lower their prices to remain competitive.

3. Missed opportunities: Focusing solely on launching a similar product may mean missing out on potential new markets or emerging trends. This can limit a business’s growth potential and reduce its ability to stay ahead of the competition.

4. Negative reputation: Launching a similar product may be seen as unoriginal or uncreative, which can harm a business’s reputation. Consumers may view the business as lacking in innovation, which can make it difficult to build brand loyalty.

5. Risk of market saturation: Launching a similar product in a crowded market can increase the risk of market saturation. This can result in a decline in sales and profits, particularly if consumers are already loyal to other established brands in the market.

Investing in innovation

Investing in innovation involves developing a unique product that differentiates the business from its competitors. This approach can lead to a strong brand identity, customer retention, and a competitive advantage in the market. However, it is also a riskier approach, as it requires significant time and financial investment. Additionally, it can be challenging to secure funding for innovative products that are untested in the market.

Investing in innovation and developing a unique product can also have its advantages. By creating something new and different, you have the opportunity to capture a new market or appeal to a new demographic that your competitors may not be targeting. This can also help you differentiate your business from others and build a strong brand identity. Furthermore, by continually improving and refining your product, you can offer something that your competitors can’t, which can make it easier to retain customers over time.

Investing in innovation has several advantages for businesses in the food industry, including:

1. Competitive advantage: By investing in innovation, businesses can create unique products or solutions that differentiate them from competitors. This can give them a competitive advantage in the market and increase their market share.

2. Higher profit margins: Innovative products often have higher profit margins than similar products, as they can command a higher price point due to their unique features or benefits.

3. Stronger brand reputation: Innovation is often associated with quality and reliability, which can enhance a business’s brand reputation and increase customer loyalty.

4. Access to new markets: Innovative products can open up new markets and customer segments, as they may appeal to consumers who are looking for something different or more unique.

5. Future-proofing: By investing in innovation, businesses can future-proof themselves against market changes or disruptions. They can stay ahead of the curve and adapt to changing consumer preferences and trends.

6. Intellectual property protection: Innovations can be protected through patents, trademarks, and copyrights, which can provide legal protection and prevent competitors from copying or replicating the product.

However, investing in innovation also has its drawbacks. Developing a new product can be a risky and time-consuming process, and there is no guarantee that it will be successful. Furthermore, it can be more difficult to secure funding for a completely new product, as investors may be hesitant to invest in something that has not been proven in the market.

Investing in innovation has several disadvantages for businesses in the food industry, including: 

1. Higher costs: Developing and launching an innovative product can be expensive, requiring significant investment in research and development, product testing, and marketing.

2. Uncertainty: There is always some level of uncertainty associated with innovation, as there is no guarantee that the new product will be successful in the market. This can lead to higher risk for the business.

3. Longer development times: Developing an innovative product often takes longer than launching a similar product, as it requires more research, testing, and refinement.

4. Resource allocation: Investing in innovation can divert resources away from other areas of the business, such as marketing or operations, which could impact overall business performance.

5. Competitive response: Competitors may respond to an innovative product by launching similar products or replicating the innovation, reducing the advantage gained from being first to market.

6. Consumer acceptance: Innovative products may not always be well received by consumers, who may be hesitant to try something new or may not see the value in the product’s unique features.

Making the decision

Ultimately, the decision to launch a similar product or invest in innovation will depend on your specific business goals and circumstances. If you are looking to enter an established market with a proven product, launching a similar product may be the best option. However, if you are looking to differentiate your business and build a unique brand identity, investing in innovation may be the better choice.

Regardless of which approach you choose, it’s important to conduct thorough research and analysis to understand your market, competition, and consumer preferences. This can help you make an informed decision and increase your chances of success in the highly competitive food industry.

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How sales automation software boosts the online sales of your food brand? 

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In today’s digital age, online sales have become a crucial aspect of any business strategy. With more and more consumers turning to e-commerce platforms for their shopping needs, businesses need to have a strong online presence to remain competitive. One way to boost online sales is by using sales automation software. This software can work wonders for your brand by streamlining and automating various sales processes, ultimately leading to increased sales and revenue.

Sales automation software is a type of technology that automates and streamlines various sales-related tasks, such as lead generation, prospecting, customer relationship management (CRM), and sales forecasting. This software allows businesses to save time and increase efficiency by automating repetitive tasks and providing data-driven insights to help sales teams make informed decisions. 

Online sales are crucial for brands in today’s digital age as they allow businesses to reach a wider audience and provide convenient purchasing options for customers. With the increasing popularity of online shopping, having a strong online sales strategy is essential for staying competitive in the market. Additionally, online sales offer valuable data insights and the ability to track customer behaviour, which can be used to further improve sales and marketing strategies.

The software provides better sales insights through data analysis, helping brands understand customer behaviour and preferences. This information can be used to develop targeted marketing campaigns, improve customer experience, and increase sales.

Here are some reasons why sales automation software is important and How it improves sales of your brand:

1. Improves efficiency

Sales automation software can help you streamline various sales processes, including lead generation, lead qualification, and follow-ups. By automating these processes, your sales team can focus on high-value tasks such as closing deals and building relationships with customers.

Improved sales efficiency refers to the ability of sales automation software to streamline and optimize various aspects of the sales process, such as lead generation, prospecting, follow-up, and closing deals. By automating repetitive tasks, eliminating manual errors, and providing data-driven insights, sales automation software can significantly improve the productivity and effectiveness of sales teams, ultimately leading to increased sales and revenue for the business.

2. Saves time

Automation software can save your team valuable time by automating routine tasks such as data entry and follow-up emails. This allows your team to focus on other important tasks such as customer service and relationship building.

Sales automation software helps in saving time by automating various manual tasks such as data entry, lead qualification, and follow-up tasks. This frees up salespeople to focus on higher-value activities such as building relationships with customers and closing deals. The software can also automatically generate reports and provide insights into sales performance, further saving time for sales managers.

3. Increase Productivity

With automation, your team can manage more leads and customers in less time, ultimately leading to increased productivity. Additionally, automation software can help identify which leads are most likely to convert, allowing your team to prioritize their efforts accordingly.

By automating tasks such as lead generation, lead nurturing, and follow-up, sales automation software allows sales teams to focus on higher-value tasks such as closing deals and building relationships with clients. This increased productivity can lead to greater success and profitability for the business. Sales automation software can provide analytics and reporting tools, allowing for real-time visibility into sales performance and the ability to make data-driven decisions to further increase productivity.

4. Provides insights

Sales automation software can provide valuable insights into customer behaviour, allowing your team to make informed decisions. For example, you can track which products are most popular, which marketing campaigns are most effective, and which sales tactics are most successful.

Sales automation software provides better sales insights by tracking and analyzing customer behaviour and sales patterns. This data can be used to make informed decisions about sales strategies, product development, and customer engagement. By having access to accurate and up-to-date information, businesses can improve their sales performance and stay ahead of the competition.

5. Enhances customer experience

By automating routine tasks, your team can provide a more personalized experience to customers. Automation software can also help you respond to customer inquiries and concerns more quickly, improving overall customer satisfaction.

Sales automation software can help enhance the customer experience by providing personalized and timely communication. Automated emails, chatbots, and other features can improve the speed and accuracy of customer responses, resulting in better satisfaction. This leads to a more personalized and seamless customer experience, which in turn can increase customer loyalty and retention.

Sales automation software is crucial for businesses looking to improve their online sales and enhance their overall brand image. It streamlines the sales process, saves time, increases productivity, provides valuable insights, and ultimately enhances the customer experience. By leveraging the benefits of sales automation, brands can not only boost their sales but also establish themselves as efficient and customer-focused entities in the highly competitive online marketplace.

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