Swiggy Instamart, India’s premier quick commerce platform, has partnered with Park+, the leading distributor of FASTags in the country.
The partnership aims to provide IndusInd Bank FASTags to Swiggy Instamart users in less than 10 minutes, establishing a new benchmark in convenience.
For the first time in the realm of rapid commerce and online shopping, customers can now get FASTags delivered directly to their homes. These FASTags will be available to Swiggy Instamart users in 29 cities.
Phani Kishan, Head of Swiggy Instamart, said, “FASTag represents seamless payment and convenience, and its accessibility should reflect that. Previously, acquiring a FASTag meant applying through a bank’s website or visiting a toll booth in person, resulting in waiting periods of 3 to 7 days for card delivery and activation. With FASTag now offered on Swiggy Instamart, users can obtain it anytime, anywhere, reducing the delivery wait time from days to less than 10 minutes.”
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FASTags have become indispensable for modern car owners, with over 79.8 million FASTags issued in India as of November 2023. Park+’s innovative parking and vehicle management systems allow users to digitally pay tolls or parking fees without the need for cash transactions.
Amit Lakhotia, Founder & CEO of Park+, stated, “At Park+, our primary goal is to reintroduce joy into car ownership. In line with this mission, we have collaborated with Swiggy Instamart to expedite the process for car owners purchasing a FASTag.
As the leading distributor of FASTags in India, we are well-equipped to bridge the existing gaps in the FASTag ecosystem. Our strong partnership with IndusInd bank enables us to provide IndusInd FASTags to customers in under 10 minutes, thanks to Swiggy Instamart.
Additionally, we are actively working with pertinent FASTag issuing partners to educate users on FASTag purchase, renewal, recharge, and more. We remain committed to enhancing the car ownership experience for owners throughout the lifespan of their vehicles and eagerly seek partnerships with other external stakeholders to support us in this initiative.”
The collaboration between Swiggy Instamart and Park+ aims to fill an important market gap by providing a quick and convenient solution for obtaining FASTags.
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