On Thursday, the French personal care giant L’Oreal revealed its venture into the Indian dermocosmetic market, officially launching L’Oreal Dermatological Beauty (LDB) in the nation. LDB, a specialized division tailored for the Indian market, is set to offer a range of products to dermatologists, patients, and consumers, as per a company announcement.
Its initial foray into the Indian market will commence with CeraVe, a prominent skincare brand highly recommended by dermatologists in the United States.
Aseem Kaushik, the Managing Director of L’Oreal India, highlighted the importance of this entry into India, underscoring the country’s notably low ratio of dermatologists to consumers, which stands at just 0.7 dermatologists for every 1,000 people—a figure among the lowest globally.
“We believe everyone deserves access to expert dermatological care and effective skincare solutions. Skin health is the foundation of beauty and with LDB we aim to deliver on our promise to both Indian dermatologists and patients,” he said.
On a worldwide scale, LDB collaborates with a vast network of over 250,000 healthcare professionals, notably esteemed dermatologists. This collaboration is aimed at crafting cutting-edge solutions to support individuals throughout their skin health journey.
These collaborations encompass product enhancement, the conduct of clinical research, as well as the provision of education and training.
L’Oreal India operates as a fully-owned subsidiary of L’Oreal SA.
Established in the Indian market since 1994, L’Oreal India has introduced 13 brands, which encompass L’Oreal Paris, Garnier, Maybelline New York, NYX Professional Makeup, Matrix, Kerastase, Cheryl’s Cosmeceuticals, and Redken.