WickedGud, a brand specializing in direct-to-consumer (D2C) food products, has successfully raised an additional $250,000 in growth funding. This funding round was led by GetVantage, with previous support from prominent investors such as Titan Capital, Mumbai Angels, NB Ventures, Dholakia Ventures, Venture Catalyst, and boAt co-founder Aman Gupta.
WickedGud recently secured a funding round of INR 2.25 crore, with actress Shilpa Shetty leading the investment.
In a press release, WickedGud announced that the funds raised will be utilized for marketing, product expansion, and retail distribution. The company aims to achieve a fivefold growth in net revenue in FY24.
Founded in 2021 by Bhuman Dani, Monish Debnath, and Soumalya Biswas, WickedGud is a D2C startup focused on transforming kitchens across India. Their goal is to provide a diverse range of healthy and indulgent food products, promoting a “junk-free” lifestyle. WickedGud’s products are carefully crafted using wholesome ingredients and manufactured using innovative steaming and convection air drying (SCAD) technology.
Based in Mumbai, the startup has announced its upcoming launch of three new product categories within the next 18 months. With a remarkable growth rate of over 300% in the past year, the company aims to expand its retail presence significantly. Through its distribution partner network, WickedGud plans to establish a retail footprint in over 2,000 stores across India, covering a wide geographical span.
