As the sizzling summer months approach, Havmor Ice Cream, a cherished brand of LOTTE Wellfood Co. Ltd, has introduced an enticing array of new ice cream flavors. Dedicated to innovation and meeting the changing preferences of consumers, Havmor has carefully developed a range of flavors guaranteed to satisfy every taste bud.
Komal Anand, Managing Director of Havmor Ice Cream, shared his enthusiasm for the new releases, saying, “At Havmor, we take pride in creating unique and memorable flavors, with a constant emphasis on understanding consumer preferences driving our R&D and innovation. We are introducing approximately 12 new flavors this season. Additionally, recognizing the current K-wave trend among consumers, we will be expanding the LOTTE range with new Korean-inspired products in the upcoming months. Last year, we experienced one of the hottest summers on record, and this year’s predictions are similarly warm.”
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He added, “There is significant potential for growth in the category, with brands having a national presence growing at a CAGR of approximately 20-25% post-COVID. We anticipate this growth momentum to persist. To meet the increasing demand, we have expanded the production capacity in our existing factories and will be prepared to meet additional demand through our new factory in Pune, which will be operational from July-August 2024. We are confident that our customers will enjoy these new offerings, which are integral to our continuous efforts to expand and elevate our brand presence across India.”
The new range combines timeless classics with innovative variations, offering Indian dessert-inspired flavors like Shahi Kesar and Rajwadi Kulfi, as well as contemporary favorites such as Blueberry Cheesecake and Cookie N Cream cone. Moreover, summer specials like Ratnagiri Hapus, along with refreshing options like rose-flavored ice cream and Jaljeera & Kalakhatta, provide a diverse selection of choices.
To meet the increasing demand, Havmor has boosted its production capacity in its existing factories and is poised to unveil a new facility in Pune. These endeavors highlight the brand’s dedication to broadening its presence across India.
The new flavors, made with the finest quality ingredients, will be accessible at top retail stores, Havmor Havfunn parlors, and chosen modern trade outlets. With each scoop meticulously crafted for perfection, Havmor encourages consumers to savor a premium taste experience and stay cool in style this summer.
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