Gramiyaa, a cold-pressed oil brand with a vertically integrated production model, has secured ₹7.2 crore in a pre-Series A funding round. The investment was led by Homegrown Ventures, Campus Fund, and Mumbai Angels.
The company was founded by third-generation oil maker Sibi Manivannan and specializes in wood cold-pressed oils. Unlike conventional brands, Gramiyaa controls the entire manufacturing process at its own advanced facility to ensure consistent quality, hygiene, and process integrity. It sells its products through its direct-to-consumer (D2C) platform, major retail outlets, e-commerce sites, and quick-commerce platforms.
With the fresh capital, Gramiyaa is significantly scaling up operations. The company is set to expand its production capacity to 4 lakh litres per month. The funds will also be used to strengthen sourcing, streamline manufacturing, and improve distribution networks. Quick commerce has emerged as one of its fastest-growing channels, and the brand aims to deepen its presence in both online and offline retail.
Gramiyaa has set an ambitious target of reaching ₹36 crore in annual recurring revenue (ARR) by March 2025. This growth milestone would further cement its position as a leader in India’s cold-pressed oil market.
Continue Exploring: NONSTOP launches first flagship store in Mumbai, offering mobility and wellness solutions
“Our decision to manage production in-house has been key to delivering high-quality products at scale,” said CEO Yaseen. “This funding will help us not only expand but also raise awareness about the benefits of cold-pressed oils. We’re committed to building Gramiyaa into the preferred choice for health-conscious consumers.”
Nader Amiri, General Partner at Homegrown Ventures, expressed strong confidence in Gramiyaa’s growth trajectory. “Cold-pressed oils are no longer a niche market in India — they’ve become a significant segment driven by growing consumer demand for healthier choices. Gramiyaa is setting new standards in quality and transparency, and reinvesting in their growth was an obvious decision for us,” he said.
Continue Exploring: The End of a Retail Era: Neville Noronha Checks Out, Anshul Asawa Checks In
With this expansion, Gramiyaa is well on its way to reshaping how Indians consume cooking oil, offering a healthier alternative without compromising on taste or quality.
