The fresh capital will fuel the brand’s offline expansion, provide working capital support, and enhance its marketing and branding efforts. Based in Bengaluru, Bear House specializes in men’s apparel and accessories and has built a strong presence in the direct-to-consumer space.
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This marks the eighth investment by JM Financial India Growth Fund III. Commenting on the deal, Siddharth Kothari, Managing Director – Private Equity at JM Financial, said, “Bear House has carved out a niche for itself with its distinct design approach and D2C model. With the growing appetite for premium, fashion-forward menswear in India, we see immense potential for Bear House to emerge as a leading name in the category.”
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Harsh Somaiya, co-founder of Bear House, expressed optimism about the partnership, stating, “This investment and collaboration with JM Financial India Growth Fund III will propel our growth, enabling us to scale operations and solidify our market presence.”