Fashion brand Powerlook has continued its aggressive expansion with the opening of five new stores across three states.
Powerlook Pursues Aggressive Expansion
This move is part of the company’s strategy to increase its offline retail presence to 15 locations and achieve a 50% growth in revenue, targeting Rs 150 crore by March next year.
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The newly launched stores are located in Ghatkopar, Mumbai (Maharashtra), Vadodara and Surat (Gujarat), and Bengaluru (Karnataka), covering a total retail space of 30,000 sq ft, according to Raghav Pawar, co-founder of Powerlook.
Powerlook Wants to Boost Its Offline Presence
Already active in e-commerce, Powerlook aims to bolster its physical retail footprint, now totaling 13 stores in four states. The company is on track to reach its goal of 15 retail locations by the end of the current fiscal year.
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Pawar shared that the brand has seen a 25-30% increase in sales with each new store opening, underscoring the effectiveness of its expansion plan. With these efforts, Powerlook anticipates a 50% boost in revenue for the fiscal year.
