OYO has introduced a new check-in rule for its partner hotels in Meerut, requiring couples to provide proof of their relationship before being allowed to stay. Reports suggest that unmarried couples will now be denied check-in privileges, even for online reservations.
New Policy Brings Big Changes
The policy grants hotel operators the freedom to decline couple bookings based on their own judgment and adherence to local cultural values. According to OYO, this decision comes in response to appeals from community groups and residents in Meerut and other cities, who have urged stricter controls on hotel stays for unmarried couples.
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Pawas Sharma, OYO’s Regional Head for North India, explained the reasoning behind the decision: “Our goal is to maintain a safe and responsible environment at our properties. While personal freedoms are important, we are committed to collaborating with local stakeholders, including law enforcement, to address community concerns. We will continue to monitor and adjust this policy as needed.”
Part of OYO’s New Strategy
The initiative is part of OYO’s larger plan to move away from its earlier reputation and position itself as a trusted option for families, business travelers, students, and religious tourists.
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In addition to the new rules, OYO has also launched several campaigns to promote safe practices. These include hosting workshops with police and hotel staff, banning hotels involved in unethical activities, and investigating unauthorized properties operating under the OYO brand. This approach aims to ensure transparency and strengthen trust among its customers.
