Farm-to-fork brand KisanKonnect has raised ₹72 crore in its Pre-Series B round, led by Bajaj Finserv Ventures. The round also saw participation from Mistry Ventures, Desai Brothers, Dhanuka Agritech and Action Tessa Family Office, all of whom doubled down with follow-on investments.
Founded with the mission to bridge farmers and urban consumers, the Mumbai-based startup has built a technology-led supply chain tailored for perishables. Unlike conventional e-commerce models, which often struggle to handle fresh produce, KisanKonnect focuses exclusively on safe, residue-tested fruits and vegetables. The company currently serves consumers across Mumbai and Pune, where it has positioned itself as a trusted brand for quality-conscious households.
The company’s moat lies in its farmer-first approach. KisanKonnect works with thousands of growers, integrating digital payments, crop calendars, and farm-level data into its supply chain. Proprietary tools, including IoT and RFID-based traceability, AI-powered demand forecasting, and a farmer advisory app, enable the company to manage more than 650 stock-keeping units of highly perishable items. These tools also help reduce wastage while maintaining freshness at scale.
In addition to its mobile app, which offers 60-minute delivery in key markets, KisanKonnect operates physical Farm Stores for consumers who prefer offline shopping. This dual-channel approach has helped the company attract both younger digital-first buyers and families seeking convenience and assurance in their daily purchases.
“We have built proprietary tech tools and strong farmer partnerships that transform perishables logistics into a predictable, scalable and consumer-friendly model,” said Vivek Nirmal, Co-Founder of KisanKonnect. “This fundraise will help us expand our technology stack further, deepen our farmer network, and scale both our digital and offline presence.”
About KisanKonnect: Founded in Mumbai, KisanKonnect is a farmer-driven fresh produce platform delivering safe, residue-tested fruits and vegetables through its app and Farm Stores across Mumbai and Pune.
