Iconic Fashion India, a leading player in the premium apparel and lifestyle retail segment, has unveiled ambitious growth plans, setting a target of Rs 1,100 crore in revenue over the next three years. To fuel this expansion, the company has announced a capital expenditure plan of Rs 150 crore aimed at expanding its presence beyond metro cities.
The brand intends to increase its retail footprint by adding nearly 10 lakh sq. ft. of space across tier-1 and tier-2 cities, underscoring its focus on capturing India’s rapidly growing aspirational consumer base. Iconic Fashion, known for housing top global and Indian fashion labels, plans to strengthen its multi-brand outlets and exclusive stores network as part of this strategy.
In addition to geographical expansion, the company is diversifying its product portfolio to include new categories such as luggage, designer wear, and watches. This move is expected to contribute significantly to its revenue mix over the next two years.
Enhanced in-store experiences, omnichannel retail integration, and deeper digital engagement will form the backbone of Iconic’s strategy going forward. The company aims to leverage data-driven insights and technology to improve customer experience both online and offline.
As competition intensifies in India’s premium retail space, Iconic Fashion’s aggressive growth push signals confidence in the rising demand for high-end fashion and lifestyle products outside traditional metro markets. The brand’s focus on diversification and innovation is poised to make it a formidable player in the Rs 5 lakh crore Indian fashion retail market.
