Bengaluru-based healthy snacking brand Healthy Master is charting an aggressive growth path, aiming to build a ₹500 crore business over the next five years by leaning into quick commerce and overseas markets while maintaining profitability.
Founded in 2019, the bootstrapped startup has seen its scale accelerate sharply over the past year. The company closed FY25 with revenue of ₹9.23 crore and expects this to more than double to ₹20 crore in FY26. Revenue is projected to reach ₹40 crore in FY27 and about ₹75 crore by FY28, translating into near triple-digit annual growth, according to cofounder and CEO Tarun Agrawal.
A key driver of this momentum is quick commerce, which already contributes nearly half of Healthy Master’s sales. That share is expected to rise to 60 percent in the near term and as much as 75 percent over the next year. The brand is present across major rapid-delivery platforms including Blinkit, Zepto, Swiggy Instamart, Flipkart Minutes, Amazon Now, BigBasket and FirstClub. Since its nationwide rollout in January 2025, monthly orders have climbed to around 75,000, growing at roughly 20 percent month on month.
Despite operating in a price-sensitive snacking category, Healthy Master has stayed profitable. It ended FY25 with an EBITDA margin of about 7 percent and currently reports 8 to 10 percent margins on quick commerce channels, supported by gross margins of roughly 65 percent. To broaden its consumer base, the company has introduced ₹30 snack packs as portion-controlled options, alongside a portfolio of more than 250 SKUs, with baked and non-fried products seeing the strongest traction online.
Offline expansion is being approached cautiously. After earlier challenges with returns and delayed payments, the company is prioritising organised retail over general trade. Products are already available on DMart Ready in Bengaluru, with discussions underway with chains such as DMart and Reliance Freshpik.
International markets form the next leg of growth. Following its entry into the US, Healthy Master plans launches in Singapore, Dubai, Canada and the UK, with a presence targeted across eight to ten countries by the end of 2025. To support this phase, the company is preparing to raise about ₹3 crore in its first external funding round, earmarked for inventory, product development and selective brand building.
