Dorje Teas, a Darjeeling-based direct-to-consumer (D2C) startup, has secured INR 1.8 crore in its Seed funding round. The round was led by Coast Fund VC (venture arm of Blink Digital), with participation from Untitled Ventures, Ice VC, SSK Exports, the Chandigarh Angels Network (CAN), and a consortium of Ashoka University alumni.
Nakuul͏͏ Mehta͏͏ Joins͏͏ as͏͏ Investor͏͏ and͏͏ Brand͏͏ Ambassador:
The͏͏ funding͏͏ round͏͏ also͏͏ saw͏͏ participation͏͏ from͏͏ creators͏͏ and͏͏ entrepreneurs͏͏ such͏͏ as͏͏ Arjun͏͏ Vaidya͏͏ and͏͏ Varun͏͏ Mayya.͏͏ Additionally,͏͏ Nakuul͏͏ Mehta,͏͏ one͏͏ of͏͏ India’s͏͏ leading͏͏ TV͏͏ stars,͏͏ will͏͏ join͏͏ as͏͏ both͏͏ an͏͏ investor͏͏ and͏͏ brand͏͏ ambassador͏͏ for͏͏ Dorje͏͏ Teas,͏͏ as͏͏ reported͏͏ by͏͏ Entrackr.
Significant͏͏ Growth͏͏ Post͏͏ Shark͏͏ Tank͏͏ Appearance:
The͏͏ three-year-old͏͏ startup͏͏ gained͏͏ recognition͏͏ earlier͏͏ this͏͏ year͏͏ by͏͏ featuring͏͏ on͏͏ Season͏͏ 2͏͏ of͏͏ Shark͏͏ Tank͏͏ India,͏͏ where͏͏ it͏͏ secured͏͏ investment͏͏ deals͏͏ from͏͏ notable͏͏ D2C͏͏ investors͏͏ Anupam͏͏ Mittal͏͏ and͏͏ Vineeta͏͏ Singh.͏͏ The͏͏ company͏͏ reported͏͏ a͏͏ 300%͏͏ increase͏͏ in͏͏ operations͏͏ and͏͏ revenues͏͏ since͏͏ its͏͏ appearance͏͏ on͏͏ the͏͏ reality͏͏ show.
Continue͏͏ Exploring:͏͏ Flavored͏͏ Green͏͏ tea startup͏͏ Cup-Ji͏͏ plans͏͏ product͏͏ expansion,͏͏ eyes͏͏ fresh͏͏ investments͏͏ in͏͏ the͏͏ next͏͏ 6͏͏ months
Dorje Teas Plans͏͏ for͏͏ Product͏͏ Expansion͏͏ and͏͏ Content͏͏ Studio:
Alongside͏͏ expanding͏͏ its͏͏ product͏͏ range,͏͏ Dorje͏͏ Teas͏͏ aims͏͏ to͏͏ set͏͏ up͏͏ an͏͏ in-house͏͏ content͏͏ studio͏͏ to͏͏ produce͏͏ engaging͏͏ materials͏͏ that͏͏ showcase͏͏ the͏͏ brand’s͏͏ dedication͏͏ to͏͏ health͏͏ and͏͏ quality.͏͏ The͏͏ company͏͏ is͏͏ also͏͏ developing͏͏ its͏͏ B2B͏͏ vertical͏͏ and͏͏ planning͏͏ to͏͏ export͏͏ Darjeeling͏͏ teas͏͏ globally.
Founded͏͏ by͏͏ Sparsh͏͏ Agarwal͏͏ and͏͏ Ishaan͏͏ Kanoria,͏͏ the͏͏ startup͏͏ plans͏͏ to͏͏ launch͏͏ a͏͏ staycation͏͏ program͏͏ for͏͏ content͏͏ creators͏͏ at͏͏ the͏͏ heritage͏͏ Selim͏͏ Hill͏͏ tea͏͏ garden,͏͏ inviting͏͏ influencers͏͏ to͏͏ experience͏͏ and͏͏ share͏͏ their͏͏ journey͏͏ with͏͏ the͏͏ brand’s͏͏ unique͏͏ offerings.
Prominent͏͏ venture͏͏ capital-backed͏͏ brands͏͏ in͏͏ this͏͏ sector͏͏ include͏͏ Vahdam͏͏ Teas,͏͏ Tea͏͏ Box,͏͏ and͏͏ Team͏͏ Monk.
