MasterChow, a Delhi-NCR-based ready-to-cook Asian cuisine brand, has raised $6.5 million in its Series A funding round.
MasterChow aims to launch product and expansion
The round was led by Singapore-based Tanglin Venture Partners and also saw participation from Peak XV Partners‘ Surge, Anicut Capital, and existing investor WEH Ventures, among others. Meanwhile, the fresh capital will be utilized to launch new products and expand the company’s offline presence.
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“MasterChow wants to become a household name with their noodles, sauces and condiments,” one of the sources told INC42. The startup’s annual recurring revenue (ARR) for the ongoing financial year (FY25) is at INR 50 crore.
Established in 2020 by Sidharth Madan and Vidur Kataria, MasterChow offers a range of premium Asian pantry staples like noodles, stir fry sauces, dips, among others. The company recently onboarded renowned chef Ranveer Brar as its brand ambassador.
MasterChow secures $10 Mn
This funding round comes almost a year after MasterChow raised $3.2 million in its Pre-Series A round from Surge and other investors. The company has raised a total funding of about $10 million till date.
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In the market, the company competes against FMCG giants like Nestle, Orkla, Nissin, ITC, among others. In the D2C space, it competes against the likes of Yu Foods and Veeba. The development comes on the heels of MasterChow’s competitor Yu Foods raising its Series B funding.