Powered by AI, a new E Commerce platform Worthy Cart commenced operations on Wednesday. It has 200 onboarded brands and a projected revenue target of INR 20 crore in CY2025.
Worthy Cart is targeting a pre-series A round of $10 million in the coming months.
Worthy Cart Starts Its Journey with Big Ambitions
In a statement issued by the company, its position was explained as follows: “Leveraging the rapid growth of the beauty and wellness sectors, it aims to scale its business through B2B and B2C channels as well with the first year revenue target of Rs 20 crore”
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The Gurugram based firm also eyes the physical retail market by the end of next year. These stores would serve as customer experience centres. The company statement said: “The company aims to establish 100 such stores over the next three years, with a particular focus on tier 2 cities”.
Worthy Cart Boasts Sophisticated Operational Standards
Worthy Cart features over 214 brands and more than 800 products. To ensure shoppers receive the best and safest beauty and wellness products, Worthy Cart employs a four-step product validation process.
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This includes analyzing ingredients, conducting physical inspections, verifying legal compliance, and performing quality checks, according to company co-founder Sonya Sahni.
