Swiggy, India’s leading on-demand platform, has revealed that its quick-commerce service, Swiggy Instamart, is now operational in 76 cities across the country.
The company also shared plans to launch Instamart as a standalone mobile app soon. Already integrated within Swiggy’s broader platform, which includes food delivery and dining options, Instamart promises deliveries within 10 minutes and offers a wide range of nearly 50,000 products.
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What does Swiggy’s CEO have to say?
Sriharsha Majety, Swiggy’s Managing Director and Group CEO, highlighted that Instamart’s fast expansion points to its potential to eventually rival, and even surpass, the company’s core food delivery services. He expressed optimism about Instamart’s growth, noting its success in attracting users in new cities and across various product categories, which positions it well to exceed 100 million users in the future.
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While Instamart will remain part of the Swiggy app, offering seamless integration with Swiggy’s other services, the standalone app will provide a more dedicated and user-friendly experience for customers. Amitesh Jha, CEO of Instamart, emphasized that the new app would simplify access to everyday essentials. Swiggy’s subscription services, including Swiggy One, One Lite, and One BLCK, will continue to offer the same benefits on both platforms.
