The growing quick-commerce market in India is seeing notable participation from brands like Crown Basmati Rice and Shryoan Cosmetics. These brands are leveraging platforms like Zepto, Blinkit, and Swiggy Instamart to enhance their reach and cater to consumer demand for convenience.
Crown Basmati Rice closer to our customers via Q-comm – DRRK Foods
Crown Basmati Rice, the flagship brand of DRRK Foods, is now available on Zepto, Blinkit, and Swiggy Instamart. The brand plans to extend its reach to cities like Chennai, Lucknow, and Chandigarh. Vikram Marwaha, Joint Managing Director, DRRK Foods said, “We are excited to bring Crown Basmati Rice closer to our customers through Zepto, Blinkit, and Swiggy Instamart. This partnership reflects our commitment to providing premium-quality basmati rice with the convenience that today’s fast-paced lifestyles demand.”
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The rise of quick-commerce platforms has enabled Crown Basmati Rice to offer its premium products with near-instant delivery, fulfilling customer needs for quality and convenience. Shryoan Cosmetics, a leading name in the beauty retail industry, has partnered with Zepto to provide instant access to its products across major cities. The partnership allows customers to shop for a range of beauty products with the ease of quick-commerce delivery.
Himanshu Madnani, Co-Founder of Shryoan Cosmetics said, “At Shryoan, we focus on offering our customers the finest products and an ideal shopping experience. By partnering with Zepto, we can meet the ever-increasing expectations of customers by making their favorite cosmetics available when they want them.” Both Crown Basmati Rice and Shryoan Cosmetics are tapping into the quick-commerce model to address evolving consumer preferences in India’s retail sector.
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