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Breaking News
Ayurvedic cannabis startup HempStreet secures $1M in pre-Series A funding round
HempStreet, the Ayurvedic cannabis startup, has secured $1 million in a pre-Series A funding round, with the primary support coming from the current investor,...
SUGAR Cosmetics surges with 90% revenue growth in FY23, targets profitability by FY24 as EBITDA margins show remarkable improvement
The omnichannel beauty brand SUGAR Cosmetics reported a remarkable 90% revenue growth in the previous fiscal year. Additionally, the company stated in a media...
Beverage brand Yakult expands into cafe industry with Gohonmaru Cafe & Gallery in Japan
Yakult, the beverage brand, has expanded its presence into the cafe industry as a means of engaging with a broader audience.Named the Yakult Gohonmaru...
Balenzia expands further in Mumbai, unveils store at International Terminal
Balenzia, widely recognized in India's socks market, has recently unveiled its eighteenth retail outlet. This strategically positioned store is located at Terminal 2, International...
Shein confidentially files for US IPO, targets 2024 debut amid challenging conditions
China-founded fashion company Shein has confidentially filed for an initial public offering (IPO) in the United States, as disclosed by two sources familiar with...
Govt to increase tur dal procurement in bid to stabilize market prices
The government plans to enhance its tur dal procurement substantially, aiming to raise the acquisition from a few metric tonnes to approximately 8-10 lakh...
Eyeing revival, FMCG companies turn focus back to kirana stores
Sales of fast-moving consumer goods in kirana stores or traditional shops have decelerated, according to chief executives of companies like Marico, Dabur, Emami, and...
Frendy raises $2 Million in funding round to boost tech and expand store network
Frendy, a convenience store network, announced on Monday that it has raised INR 16 crore ($2 million) in a bridge round of funding.In this...
The Content Connection: Strategies to Motivate Users to Contribute to Your Brand
Brands are beginning to understand the significant influence that user-generated content has on their performance in the constantly changing world of digital connection. Incorporating...
The Webinar Advantage: Leveraging Educational Video Content for Brand Expansion
Within the ever-evolving field of digital marketing, webinars have become an indispensable resource for companies looking to build their brand and become thought leaders....
Psychographics Decoded: How to Understand and Reach Your Audience’s Mindset
In the complex dance of companies and consumers, building a relationship that transcends simple transactions requires knowing what your audience thinks. Let us introduce...
The ABCs of Product Awareness: Building Consumer Expertise from Scratch
Navigating the intricate terrain of the modern business landscape demands more than just a quality product. In an era marked by information overload and...