Triple B has made an investment in Doughlicious, a UK-based cookie dough snack platform owned by The London Dough Co.

This step marks Triple B’s debut in the snacking sector, underlining its dedication to backing pioneering endeavors with game-changing capabilities. The latest funding round, securing £3.5 million for Doughlicious, lays the groundwork for the company’s ongoing development and expansion into new markets.

Having rolled out nationwide in Whole Foods Market outlets throughout the US, Doughlicious is ready to satisfy the growing appetite for snack choices with its selection of frozen Cookie Dough and Gelato Bites. Featured flavors encompass Chocolate Chip, Chocolate Truffle, Cinnamon Churro, and Mint Chocolate Chip.

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Thomas A Bata, CEO of Triple B, expressed enthusiasm, stating, “Triple B is excited to collaborate with Doughlicious, a pioneer in the gourmet snacking realm. The remarkable 100% year-over-year growth in business over the past few years, coupled with the recent prosperous investment round, highlights Doughlicious’ potential for continued expansion and innovation.”

He added, “We’re thrilled to unite with Doughlicious and bolster its commitment to providing exceptional snacking experiences while advocating for sustainability and excellence in quality.”

Crafted by hand in London within its 22,000-square-foot production facility, which operates on renewable electricity, Doughlicious’ pre-portioned cookie dough snacks deliver a delectable, creamy texture while reducing food waste. Certified gluten-free and crafted from natural ingredients, Doughlicious’ offerings seamlessly marry taste with sustainability, aligning with the growing trend for guilt-free indulgence.

Kathryn Bricken, Founder of Doughlicious, chimed in, saying, “Doughlicious is thrilled to embark on this thrilling venture with Triple B. Our collaboration symbolizes a harmonious fusion of principles and aspirations, as we persist in reshaping the snack domain with our inventive offerings and steadfast dedication to excellence and eco-consciousness. Together, we eagerly anticipate broadening Doughlicious’ influence and bringing joy to consumers worldwide.”

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