Friday, November 8, 2024

Vaishali Mehta

India’s beverage market bubbling with natural ready-to-drink punch and mocktails as health and convenience take center stage

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Driven by a trend towards healthier options and convenience, ready-to-drink punch and mocktail brands, boasting 'natural' ingredients ranging from fruits and roots to herbs and spices, are entering India's beverage market. Moving away from alcoholic indulgences and...

D2C mouth freshener brand JoySpoon raises INR 1.25 Crore in funding led by 100X VC

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JoySpoon, a D2C brand specializing in mouth fresheners, also known as Mukhwas, has successfully raised INR 1.25 crore in a funding round led by 100X VC. Gujarat-based JoySpoon offers high-quality and tastier alternatives to traditional mouth fresheners....

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