marketing
Dabur, one of India’s leading FMCG giants, is set to respond to a trademark infringement notice issued by the Delhi High Court on February 5. The notice, reported by Bar and Bench, relates to the use...
A Delhi man's humorous request for extra onions with his food order on Swiggy went viral, prompting a surprise response from the company.The user's request, which was shared on Reddit, read, "Onions bhot costly hai, main...
Breaking News
What does the latest move by KitKat says about its audience?
Can you guess the chocolate giant that has become the official chocolate bar of Formula 1? It'severyone’s favorite break-time chocolate - Kitkat!Formula 1 (F1)...
KFC launches new campaign ‘Taste the Epic’ targeting the GenZs
KFC has unveiled its latest campaign, 'Taste the Epic' targeted at the Gen Zs’, portraying howthe search for greatness or epicness and fun in...
NoBroker unveils latest campaign bringing out the Hero in every home buyer
Proptech company, NoBroker has unveiled its new campaign ‘The Heroes at Home’. The ad filmportrays how NoBroker is the one-stop destination for homebuyers. It...
Bingo forges partnership with All India Pickleball Association
ITC Foods snacking brand Bingo has entered into a collaboration with All India PickleballAssociation for a tenure of five years. This partnership has the...
Essential Elements of a Successful Restaurant Business Plan
Creating a successful restaurant is like cooking up a complex dish: you need the right ingredients in the right amounts, mixed and prepared with...
How to Write a Winning Restaurant Business Plan: A Step-by-Step Guide
Starting a restaurant is a dream for many. The thought of creating a space where people gather, enjoy food, and create lasting memories is...
What Marketing Strategy You Should Follow for Your Food Truck Business
Starting a food truck business can be both exciting and daunting. On one hand, you get to share your culinary creations with the world,...
How to Develop a Unique Selling Proposition for Your Food Truck Business
Starti͏ng a͏ food truck business is ͏an ͏ex͏ci͏ting ve͏nt͏u͏re͏͏ fi͏͏lled͏ w͏it͏h p͏ossib͏iliti͏es. Ho͏wev͏er, with the͏ inc͏r͏easi͏n͏g number͏ ͏͏of ͏food͏ ͏trucks ͏h͏itting th͏e͏ s͏tr͏eets,͏ simp͏ly...
This Simple Marketing Trick is Rocketing True Elements to Success!
In a move that is reshaping the health food market, True Elements, a leading Indian health food brand known for its breakfast & snacking...
FMCG companies in India revamp marketing strategies, prioritize digital outreach
Fast-moving consumer goods (FMCG) companies in India are progressively relying on digital advertising to connect with customers, particularly as many individuals now prefer consuming...
The Omni-Channel Advantage: How Cohesive Strategies Boost Customer Loyalty and Retention
In the ever-evolving landscape of consumerism, the phrase "omni-channel" has transcended buzzword status to become the linchpin of successful marketing strategies. The paradigm has...
Javo Beverage boosts foodservice sector with new website and stimulating resources
Javo Beverage, a comprehensive single-source provider of beverages for the foodservice sector, has unveiled a new website designed specifically to cater to the distinct...