FMCG
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Swiggy delivers 11,000 vada pavs in collaboration with Singham Again team, sets world record
Food delivery platform, Swiggy and the team of Singham Again set a new Guinness World Record for the largest vada pav order in one...
Farmery introduces Organic Honey and Wild Forest Honey with eco-friendly glass bottles
Farmery, a D2C brand focused on fresh, sustainable food, has launched two new honey variants: Organic Honey and Wild Forest Honey. They will be...
Pluckk partners with Spencer’s Retail as Exclusive Fresh Produce Supplier
Pluckk, a unique digital fresh food brand for fruits and vegetables, has partnered with Spencer’s Retail. Spencer’s will now exclusively sell Pluckk's premium produce...
Oven Story opens first flagship Store in Patna, catering to city’s craving for Pizza
Oven Story, by Rebel Foods, has opened its first flagship store at Saguna More, Bailey Road, Patna. This new store responds to the city's...
Key consumer trends shaping India’s market: Insights from Deloitte-FICCI Report on FMCG, retail, and e-commerce growth
Deloitte, in partnership with FICCI, has unveiled the report titled 'SPURring Growth in FMCG, Retail, and E-Commerce Sectors in India' at the FICCI Massmerize...
Tata Soulfull targets double-digit growth in three-four years
India’s FMCG brand Tata Soulfull aims for high double-digit growth in the next 3-4 years. Prashant Parameswaran, president of Tata Soulfull, revealed that it...
Zepto sells more than 1 Lakh Dandiya sticks during Navratri festivities
Zepto co-founder and CEO Aadit Palicha announced on Linkedln that the platform sold over 100,000 dandiya sticks during the Navratri season.Zepto CEO Aadit announces...
AICPDF calls for investigation into delivery practices of quick commerce and e-commerce firms
The All India Consumer Products Distributors Federation (AICPDF), representing distributors of fast-moving consumer goods (FMCG), has expressed concerns regarding the delivery practices of quick...
Reliance Consumer Products eyes INR 10,000 Cr revenue target in two years
Reliance Consumer Products, the FMCG division of Reliance Industries, aims to reach a revenue target of INR 9,000 to INR 10,000 crore in the...
The Baker’s Dozen collaborates with actress Soha Ali Khan ahead of festive season, eyes 30-40 cr sales
The Baker’s Dozen (TBD), an artisan bakery brand, has partnered with Bollywood actress Soha Ali Khan for its consumer awareness campaign, ‘The Truth We...
Kisanserv partners with Milky Mist to expand into dairy segment
Kisanserv, a retailer of fresh fruits and vegetables, is expanding by partnering with Milky Mist, an Indian dairy brand. This partnership will add over...
GCPL, Dabur, Marico: FMCG Majors face margin pressure as palm oil, advertising and input costs rise
Major FMCG companies predict that rising palm oil prices, higher input costs, and increased advertising and promotion expenses will affect their margins and profits...