e-commerce
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The Social Commerce Tsunami: How Instagram, TikTok, and Live Streams Are Making Bharat Checkout-Crazy
When Instagram and TikTok go far beyond just scroll-and-chill apps and introduce a checkout button—change is coming (welcome to India’s social commerce explosion).The shoppers...
Beauty on a Budget: How E-Commerce Is Fueling the Rise of ₹99 Serums and No-Makeup Skincare
A subtle skincare shift is taking place before your very eyes-and no, it's not luxury brands or celebrity-laden launches, but the emergence of ₹99...
E-Commerce Goes Electric: How EV Delivery Fleets Are Quietly Redefining the Last Mile
Your order came 11 minutes ago—but did you realize it was rolling in on silent wheels?As cities across India get noisier and ordering gets...
FSSAI Gets Tough: Over 70 E-Commerce Giants Summoned, CEO Orders Mandatory Training and Hygiene Checks
In a major push to enhance food safety standards in India’s booming e-commerce sector, the Food Safety and Standards Authority of India (FSSAI) has...
How Nescafé Brewed a Comeback with Content, Not Coffee
Nescafé, once a titan of morning time routines, was gradually getting lost in the shuffle ofnewer, cooler cafes and hipster artisanal coffee. Rather than...
CCPA Targets E-Commerce Giants for ‘Dark Patterns’: 13 Deceptive Tactics Under Fire in June 7 Advisory
The Indian government has taken a firm stance against the growing misuse of manipulative design tricks—often called dark patterns—by online shopping platforms. In a...
Myntra Goes Global: CEO Nandita Sinha Launches Myntra Global in Singapore to Tap 6.5 Lakh-Strong Indian Diaspora
Bengaluru-based fashion e-tailer Myntra has officially taken its first step onto the international stage, rolling out its services in Singapore under the banner of...
Chennai Hotels Association Slams Swiggy and Zomato, Threatens Exit of 1,000+ Restaurants Over 45% Commission Cut
Chennai’s bustling food scene is facing a potential shake-up. More than 1,000 branded restaurants in the city may soon withdraw from food delivery platforms...
Myntra’s Ultimate Glam Clan Crosses 5 Lakh Creators, Driven by Gen Z and a Growing Thirst for Realness in Fashion Content
Fashion discovery is getting a facelift on Myntra—and it’s not led by big influencers or stylists, but by regular shoppers across India. In just...
Myntra Doubles Down on D2C With Rising Stars Home Edit—SleepyCat, Haus & Kinder, and 160+ Brands Join the ₹Cr Home Revolution
After seeing strong momentum with its fashion and beauty initiatives, Myntra is now taking a bold step into the home space. The platform has...
Zomato Gold Loses Its Shine: Rain Surge Fee Returns for 3.8 Million Subscribers Starting May 16
Zomato is making yet another change to its Gold membership, and this time it’s not great news for subscribers. After recently pressing pause on...
Urban Company Partners with Noon’s $1 Billion Platform to Launch Home Services in UAE and Saudi Arabia
Urban Company, the Indian startup known for home services on demand, is gearing up for a big step towards the public market—and it’s just...
