Friday, December 19, 2025

D2C

Puranique Spirits Expands to India, Introduces Premium Vodka and VSOP Cognac

Premium liquor company Puranique Spirits has officially forayed into the Indian market with the introduction of two flagship products — Puranique Vodka and Puranique...

WellBe Foods Targets 38,000 Stores with New Vacuum-Cooked Snacks and Clean-Label Innovations

Bengaluru-based WellBe Foods, a direct-to-consumer brand under the Nimida Group, has expanded its product portfolio with the launch of vacuum-cooked snacks, positioning itself to...

Albinder Dhindsa: No Official Partners for Blinkit Listings, Brands Urged to Avoid Fraudulent Claims

Quick-commerce platform Blinkit has cautioned businesses against fraudulent agents claiming to offer shortcuts for product listings on the app. The advisory came directly from...

NARS Expands India Presence via Reliance TIRA: Products Now Online and In-Store

Global makeup house NARS Cosmetics has officially entered the Indian beauty market through a tie-up with Reliance Retail’s beauty platform TIRA, strengthening the latter’s...

PATH Water Raises Funding from Morrison Seger VC to Expand Sustainable Aluminum Bottled Water

PATH Water, a U.S.-based sustainable bottled water brand, has secured fresh investment from Morrison Seger Venture Capital Partners, underscoring growing investor interest in eco-friendly...

Medusa Beverages Targets Rs 225 Crore Revenue, Aims to Double Beer Sales in FY26

Medusa Beverages, one of India’s fastest-growing beer brands, is aiming to nearly double its sales volumes in the current fiscal year, targeting 1.8 to...

Reliance Consumer Products Partners Regional Bottlers to Roll Out Campa Sure in Northern India

Reliance Consumer Products, the fast-moving consumer goods arm of Reliance Industries, is preparing to launch Campa Sure, a mass-market packaged water brand positioned to...

Libas Records 1 Lakh Orders on Festive Day One, Sales Surge 50% YoY

Homegrown apparel brand Libas has reported a sharp surge in festive demand, crossing one lakh customer orders on the opening day of the season’s...

23 Social Media Marketing Ideas to Make Your Restaurant Go Viral in 2025

In today’s dining scene, your food isn’t the only thing that needs to look good—your content does too. For restaurants, social media has become...

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