D2C
As US-China Tensions Escalate, Apple Quietly Ramps Up iPhone Exports from India
Amid the rising heat between Washington and Beijing, Apple is shifting gears—and geography. With fresh tariffs threatening its China-based supply chain, the tech giant...
Swiggy’s MaxxSaver Challenges Zepto’s SuperSaver Head-On: 10-Minute Delivery, No Opt-In, All Gains
Swiggy is turning up the heat in the quick commerce battle with a new feature called MaxxSaver, now live on its Instamart platform. The...
Jubilant Consumer Joins Forces with MandiGate in Strategic Partnership to Modernize India’s Rs. 2 Lakh Crore Fresh Produce Market
In a move that could reshape how fresh produce is processed and delivered across the country, Jubilant Consumer Pvt. Ltd. has signed a Memorandum...
Breaking the ₹6,000 Barrier: Can Miraggio Become India’s First Handbag Unicorn? The Brand Betting on Femininity, Frequency, and Feedback
Mohit Jain’s entrepreneurial journey didn’t begin with handbags — it started at 20, in a small room in Canada, with a dropshipping business targeting...
India’s UPI Hits Record 18.3 Billion Transactions in March—Total Value Nears Rs 25 Lakh Crore
India’s love affair with digital payments is showing no signs of slowing down. In March 2025, the Unified Payments Interface (UPI) shattered its own...
Bajaj Auto Surges Ahead in EV Race, Ola Electric Slips to Third in March Sales
March 2025 turned out to be a high-voltage month for India’s electric two-wheeler market, with Bajaj Auto roaring past the competition to claim the...
From Anonymity to Authenticity: Hood Reinvents Itself as AI-Driven Dating App KnotDating
Once known for letting users speak their minds behind a veil of anonymity, social networking platform Hood is stepping into new territory. It has...
Fashion Startup Outzidr Raises Rs 30 Cr to Fuel Its Gen Z Fast-Fashion Blitz
Outzidr, a young direct-to-consumer fashion brand catering to Gen Z’s ever-changing style cravings, has secured Rs 30 crore (around $3.5 million) in seed funding....
Disney Consumer Products India Eyes 50% Online Sales as It Enters 15+ New Categories Including Jewellery, Dairy & Snacks
Disney Consumer Products India—the licensing arm of The Walt Disney Company—is quietly laying the groundwork for a major expansion in India. And it’s not...
Mamaearth CMO Anuja Mishra Steps Down, CEO Varun Alagh to Oversee Marketing for Now
In a move that has caught industry attention, Anuja Mishra, the Chief Marketing Officer of Honasa Consumer Limited—the company behind Mamaearth, BBlunt, and The...
Bootstrapped to Big League: How Yoho Plans to Hit Rs 1,000 Cr in Revenue by FY2030 with 2,000 Offline Stores and 300 SKUs
Yoho, the homegrown footwear startup launched just three years ago, is setting its sights high. The company wants to clock Rs 1,000 crore in...
Aman Gupta’s boAt Makes a Silent Splash: Imagine Marketing Files Confidential IPO Draft With SEBI
Imagine Marketing, the powerhouse behind consumer electronics brand boAt, has taken a step toward going public — again. This time, the company has quietly...