Blinkit
India’s quick commerce sector, long powered by aggressive fundraising and rapid geographic expansion, may be approaching a reality check. Blinkit Chief Executive Albinder Dhindsa has warned that the model that fuelled the industry’s rise is now...
Blinkit has secured a fresh equity infusion of six hundred crore rupees from its parent company Eternal, strengthening its balance sheet at a time when the quick commerce sector is witnessing heightened spending and rapid expansion....
Breaking News
Albinder Dhindsa: No Official Partners for Blinkit Listings, Brands Urged to Avoid Fraudulent Claims
Quick-commerce platform Blinkit has cautioned businesses against fraudulent agents claiming to offer shortcuts for product listings on the app. The advisory came directly from...
Glasses in 10 Minutes: Blinkit Lenskart partnership promises eyewear breakthrough with quick delivery
The Blinkit Lenskart partnership is here, and it’s fast. Customers in seven Indian metros can now order powered glasses delivered in just 10 minutes,...
Blinkit Parental Controls Deliver a Powerful Win for Digital Parenting, Setting a New Standard in Safety and Trust
Blinkit has done something new in quick commerce: a parental control feature has been introduced into the mix, where safety is given priority over...
Blinkit’s Albinder Dhindsa Nets ₹214 Cr in Eternal’s Biggest Esop Exercise Since Listing
Over 140 executives at Eternal, the parent of Zomato and Blinkit, have converted employee stock options worth ₹419 crore in a two-day window on...
Blinkit Foods Incorporated by Eternal to Back Bistro’s Rapid Expansion; 38 Kitchens Already Running
Eternal, the parent company behind Zomato and Blinkit, has quietly registered a new subsidiary—Blinkit Foods—as it looks to deepen its push into ultra-fast food...
Blinkit Didn’t Build a Grocery App—It Built a Meme Machine That Happens to Deliver in 10 Minutes
In the battle for consumer attention. Blinkit picked speed as its weapon. It subsequently ensured that speed became a personality. Other e-commerce platforms are...
Blinkit Drops Middlemen, Chases Profit: JM Financial Expects Big Boost in Margins by FY27
Eternal Ltd.’s quick-commerce platform Blinkit is about to undergo a dramatic business model overhaul. Starting September 1, the company will drop its marketplace-style operations...
India’s Quick Commerce Boom: Blinkit, Instamart & Others Clock ₹64,000 Cr in Orders in FY25: Set to Triple by FY28
Quick commerce in India isn’t just picking up pace — it’s sprinting. Indians ordered a staggering ₹64,000 crore worth of goods from platforms like...
The New Advertising Canvas — How Paper Bags Became a Strategic Marketing Tool For Brands Like Blinkit and Zepto
In today’s hyper-connected era, where brands battle for attention, one unlikely weapon has quietly emerged: paper bag marketing. What was once a disposable item...
“Blinkit Horror in Delhi: Woman Details Creepy Late-Night Encounter With Delivery Agent Who ‘Roamed Around’ Her Floor Before Staring Her Down”
What was supposed to be a quick late-night ice cream delivery turned into a genuinely unsettling experience for two sisters in Delhi — one...
Blinkit’s Bistro Slips in a Surprise INR 5 Fee, Joins the Club of Quiet Charges in Quick Food Delivery
If you’ve ordered from Blinkit’s quick food app, Bistro, lately, you may have noticed something new on your bill—an unexpected INR 5 “convenience fee”....
Blinkit Closes in on Zomato with 30.1 Million Weekly Users, Leaves Swiggy Behind in India’s Quick Commerce Race
India’s digital shopping landscape is in the middle of a shake-up. Blinkit, the grocery delivery arm backed by Zomato, is now nearly toe-to-toe with...