beverage
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Beverage brand Rockit secures INR 6 Cr pre-seed funding led by Sauce.vc and Roadies star Rannvijay
Rockit, a͏͏ ͏N͏ew͏ Delhi-b͏ased b͏everage͏ ͏s͏ta͏rt͏up, has secu͏red I͏͏NR 6 crore (app͏r͏oximately $70͏0,00͏0) in͏ ͏a pre-seed fundin͏g͏ ro͏und. The͏ ͏inv͏es͏tment w͏as sp͏ea͏rh͏eaded͏ b͏y͏͏ Sauce.͏vc,͏...
Diageo launches single malt Crown Royal Canadian whisky
Diageo is expanding its range of Crown Royal Canadian whiskies with the introduction of a new single malt.The beverage giant is introducing the Crown...
Starbucks teams up with Arla to introduce high-protein RTD coffee range
Starbucks, in collaboration with dairy giant Arla, has unveiled its latest innovation: a new line of high-protein coffee-based RTD beverages.Tempting Flavors: Caffe Latte, Chocolate...
Global tea, coffee value sales to slow until 2027: Report
Global tea and coffee value sales are expected to slow down between now and 2027, as indicated by data, compared to the pace of...
DH Brands enters consumer market, launches India’s most powerful and leanest energy drink
DH Brands, a beverage contract manufacturer with over 20 years of expertise, is proud to introduce its own brand portfolio, featuring Rocketfuel as the...
FSSAI directs food businesses to remove ‘100% fruit juice’ claims from labels and ads
The Food Safety and Standards Authority of India (FSSAI) has directed all food companies to promptly remove any claim of '100% fruit juices' from...
Fast&Up unveils new RTD beverage for athletes and fitness enthusiasts
Fast&Up, India’s leading sports and health nutrition brand, has unveiled its latest innovation – Fast&Up Reload Ready-to-Drink. Tailored for athletes, fitness enthusiasts, and individuals...
Tea brand Freshleaf secures INR 1 Cr seed funding from Inflection Point Ventures to fuel expansion and innovation
Freshleaf, a premium tea brand, has secured INR 1 crore in a seed round led by Inflection Point Ventures.The newly acquired funds will be...
Lahori Zeera’s bold marketing move: Why they chose family TV over IPL
In a bold and unconventional move, Lahori Zeera, the popular Indian beverage brand, chose to associate with a family comedy show on Sony Television...
Parle Agro’s Dhishoom widens reach, rolls out nationwide to redefine jeera masala beverage market
Parle Agro, renowned for its inventive strides in the Indian beverage sector, has introduced Dhishoom, a nationwide launch of a jeera masala-infused carbonated beverage....
SR Hospitality sets sights on Tier-I cities for ‘Te Amo’ expansion, targets 5 outlets by 2025
SR Hospitality recently expanded its Te Amo operations to Gurugram, introducing a larger and more opulent outlet with an enhanced array of offerings. In...
India’s beverage market bubbling with natural ready-to-drink punch and mocktails as health and convenience take center stage
Driven by a trend towards healthier options and convenience, ready-to-drink punch and mocktail brands, boasting 'natural' ingredients ranging from fruits and roots to herbs...