Digital Acceleration: Technologies Every Brand Should Embrace for Growth

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October 9, 2023

The rate of technological progress is unrelenting in today’s hyper-connected society. As a result, in order to remain competitive, businesses of all sizes must continually change and adapt. Harnessing the potential of digital acceleration is not a choice for companies seeking to develop; it is a need.

1. Artificial Intelligence (AI) and Machine Learning

AI and machine learning are revolutionizing the way businesses operate. These technologies can help brands analyze vast amounts of data to gain insights into customer behavior, streamline operations, and personalize customer experiences. Whether it’s chatbots for customer support, predictive analytics for inventory management, or recommendation engines for e-commerce, AI and machine learning are powerful tools for enhancing efficiency and customer satisfaction.

2. Big Data Analytics

Data is often referred to as the new oil, and for a good reason. Big data analytics allows brands to extract valuable insights from their data to make informed decisions. By understanding customer preferences, market trends, and operational efficiencies, brands can tailor their strategies and offerings to meet specific needs and seize growth opportunities.

3. Cloud Computing

The cloud has transformed the way businesses store, manage, and access data and applications. Cloud computing offers scalability, flexibility, and cost-effectiveness, making it an essential technology for growth. Brands can leverage cloud services to expand their infrastructure, improve collaboration, and enhance their ability to adapt to changing market conditions.

4. Internet of Things (IoT)

The IoT connects physical devices and objects to the internet, creating a network of data-gathering and communication. Brands can use IoT to monitor and optimize processes, offer smart products and services, and gain real-time insights into customer behaviors. Whether it’s smart home devices, industrial sensors, or wearable tech, IoT has the potential to drive innovation and growth in numerous industries.

5. Augmented Reality (AR) and Virtual Reality (VR)

AR and VR technologies have the power to transform customer experiences. Brands can use AR to enable virtual try-ons, interactive product demonstrations, and immersive marketing campaigns. VR, on the other hand, can create virtual showrooms, training environments, and entertainment experiences. These technologies engage customers on a whole new level, fostering brand loyalty and driving sales.

6. Blockchain

Blockchain technology offers transparency, security, and trust in transactions. Brands can use blockchain to trace the origins of products, secure supply chains, and enable secure digital payments. By leveraging blockchain’s decentralized ledger, brands can enhance transparency and build credibility with customers.

7. 5G Connectivity

The rollout of 5G networks promises faster and more reliable internet connections. Brands can leverage 5G to enhance mobile experiences, enable real-time communication, and develop applications that were previously not feasible due to bandwidth limitations. This technology opens doors to innovative services and products.

8. Cybersecurity Measures

With increased digitalization comes increased security risks. Brands must prioritize cybersecurity to protect customer data and maintain trust. Embracing advanced cybersecurity technologies and practices is essential for safeguarding brand reputation and ensuring uninterrupted growth.

Digital acceleration is not a choice but a necessity for brands seeking growth in today’s fast-paced business landscape. By embracing technologies like AI and machine learning, big data analytics, cloud computing, IoT, AR and VR, blockchain, 5G, and robust cybersecurity measures, brands can position themselves at the forefront of innovation. These technologies not only drive efficiency but also foster enhanced customer experiences, which are crucial for building brand loyalty and fueling growth. In this digital age, the brands that stay ahead of the technology curve are the ones that will thrive and succeed.

India a priority market for Costa Coffee: CEO announces plan to open 50 new stores annually

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October 7, 2023

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According to Costa Coffee’s Global CEO, Philippe Schaillee, India holds a prominent position among their “priority” markets. The company plans to consistently expand its presence in the country by opening approximately 50 specialty coffee stores each year. Costa Coffee, currently under the ownership of beverage giant Coca-Cola, is optimistic about India’s potential for growth. This optimism is based on several factors, including the increasing number of young consumers who are transitioning from tea to coffee and a simultaneous rise in disposable income levels.

As part of their expansion plans, Costa Coffee intends to broaden its reach beyond major cities. This expansion strategy involves exploring opportunities in diverse segments, including travel hubs like airports, train stations, and office campuses. The CEO highlighted that Costa Coffee will customize its approach for these locations with specific propositions.

Furthermore, Costa Coffee, having recently inaugurated its 150th store in this location, is prioritizing the augmentation of like-to-like sales in each store.

When asked about Costa Coffee’s growth in the Indian market, Schaillee in a media roundtable here said,” When it comes to Costa, we are very happy with the growth rates in terms of store openings. We have a partner, which is committed to growth.”

“We are looking at 40-50 stores per year,” he said.

However, he also added, “If we see that there is a crisis for whatever reason, and we actually have to close a couple of stores, we will do it too. We have to be very agile.”

Costa Coffee operates in India through its franchise partner, Devyani International Ltd (DIL), which has recently celebrated the opening of its 150th store in the country.

It’s worth noting that DIL is promoted by RJ Corp Ltd, a company that also serves as a promoter for Varun Beverages Ltd (VBL), the bottling partner of PepsiCo.

According to DIL’s most recent annual report, as of March 31, 2023, the company was operating a total of 112 stores and concluded the fiscal year with revenue from operations amounting to INR 101.8 crore.

In FY23, the average daily sales (ADS) for Costa Coffee stores in India amounted to INR 35,000 per store.

In line with its business expansion strategy, DIL recently forged a strategic partnership this week with prominent multiplex operators PVR Inox. The collaboration involves offering Costa Coffee’s artisanal hot and cold coffee at specific high-end cinema screens.

According to Schaillee, India is currently ranked among the top 20 coffee markets worldwide. Similar to other nations with a tea-drinking tradition, there is a notable transition towards coffee consumption in India, primarily driven by the younger generation.

Schaillee added that in major metropolitan cities of countries with strong tea-drinking traditions, per capita coffee consumption has reached levels similar to the averages seen in the US and Germany, and this shift has occurred over the past decade to fifteen years.

Burger King and ParTech join forces to improve restaurant operations and efficiency in North America

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October 7, 2023

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ParTech, a subsidiary fully owned by PAR Technology, has recently inked an exclusive deal to deliver an integrated point-of-sale (POS) software solution to Burger King’s conventional restaurants spanning North America.

As per the terms of the agreement, ParTech will extend its Brink POS and MENU Link solutions to Burger King establishments throughout North America.

Brink POS is an advanced, cloud-native point-of-sale software solution with versatile capabilities.

This platform aids restaurants in streamlining omnichannel ordering, kitchen management, restaurant operations, and analytics, all within a highly customizable system.

Additionally, it prioritizes guest engagement and enhances the operator’s experience through its user-friendly design.

The platform’s Application Programming Interface (API) guarantees swift integration of customers’ existing IT infrastructure with the new PAR systems, resulting in seamless and cost-effective rollouts.

Brink is presently in use at over 21,000 restaurants.

The MENU Link solution is a integral part of the company’s extensive PAR MENU ecosystem, designed for omnichannel ordering purposes.

It simplifies the management of external orders by consolidating them into a unified system, spanning all delivery marketplaces, primarily by integrating third-party ordering platforms.

This unified system reduces errors and enhances overall efficiency, resulting in improved guest satisfaction.

PAR Technology is a company headquartered in New York that specializes in delivering software, systems, and service solutions to the restaurant and retail sectors.

PAR also provides restaurant loyalty programs, back-office software solutions, and a range of other hardware and drive-through technologies.

Burger King constitutes one of the four quick-service restaurant (QSR) brands under the ownership of Restaurant Brands International (RBI).

RBI, the parent company of Tim Hortons, Popeyes, and Fire Subs, is a global quick-service restaurant (QSR) corporation with a presence in over 100 countries, operating a network of more than 30,000 restaurants.

Texas de Brazil marks presence in South Carolina with new restaurant at Haywood Mall

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October 7, 2023

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US-based family-owned restaurant chain Texas de Brazil Churrascaria is proud to announce the grand opening of its first South Carolina location.

Situated within the upscale Haywood Mall in Greenville, this new restaurant marks the 65th establishment for the Texas de Brazil Churrascaria brand.

The restaurant includes a spacious private dining area capable of hosting up to 75 guests, along with a grill-side table where smaller groups of diners can observe the skilled gauchos skewering and grilling the meat.

They assert that they cook all their meats over an open flame, utilizing natural wood charcoal, resulting in a richer and more profound flavor profile.

In the salad area, you’ll find a variety of options, including artisan breads, imported cheeses, and grilled vegetables. Additionally, the brand offers an extensive array of Churrasco selections, encompassing cuts of beef, lamb, pork, chicken, and Brazilian sausage.

Texas de Brazil president Salim Asrawi said, “We are eager to bring the art of churrasco and rodizio-style service to our first South Carolina location.

“We are confident our concept and Brazilian cuisine will be a great addition to the Greenville community and look forward to offering the residents and visitors a unique option for those seeking a dining experience like no other.”

In July this year, Texas de Brazil unveiled a new restaurant in Ann Arbor, Michigan.

Nestled within Briarwood Mall, this new restaurant marks the brand’s second establishment in the state of Michigan.

Protein Bar & Kitchen reveals ambitious blueprint for 100 new US locations

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October 7, 2023

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Protein Bar & Kitchen, an American fast-casual restaurant brand, has unveiled its ambitious plan to open 100 new locations in the next five years as part of its expansion strategy.

The company intends to establish its new locations using a more streamlined franchise model with a smaller physical footprint.

The restaurant brand also stated that the new model will enable various dining options, including dine-in, carry-out, delivery, mobile app and online ordering, as well as catering services.

Protein Bar & Kitchen president and CEO Jeff Drake said, “After taking the past few years to re-think and perfect our franchise model and our brand post-pandemic, it’s a huge milestone for us to officially re-announce franchising.

‘It’s all come together, with customer loyalty rates and AUVs proving the adjustments to the menu, modernized and brightened décor and ordering convenience platforms are all working.”

The fast-casual restaurant brand plans to introduce its diverse menu, featuring protein shakes, smoothies, breakfast scrambles, high-protein salads, wraps, and customizable bowls suitable for various dietary preferences, to markets beyond Chicago.

Initially, the primary focus for Protein Bar & Kitchen will be directed toward Illinois and its neighboring states, while subsequent growth is anticipated in the southeastern region.

Drake added, “Our inclusive positioning focuses on the idea that everyone wants ‘to be a little better’ in some way, and we can help by offering options to accommodate dietary restrictions and diet choices, including gluten-free, vegan, vegetarian, keto-friendly, low-carb, high-carb, or paleo-friendly.

“There’s something for ‘every BODY.’ For franchisees, that type of inclusivity opens the doors to a wider variety of customers and eliminates a need for niche marketing.”

Protein Bar & Kitchen has also established a presence in unconventional settings such as hospitals, educational campuses, and airports.

Recently, the brand has inked licensing agreements to launch locations at O’Hare, LaGuardia, and Salt Lake City airports.

Barista Bar expands self-serve coffee business in Scotland with £2.5 Million deal

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October 7, 2023

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Barista Bar has sealed a £2.5 million ($3 million) agreement with CJ Lang & Son, as stated by World Coffee Portal, to extend its reach within Spar convenience store outlets in Scotland.

CJ Lang & Son is the proprietor of the SPAR convenience store chain in Scotland and currently manages a network of over 300 SPAR stores throughout the country.

In accordance with the terms of the agreement, Barista Bar will deploy its self-service coffee machines in 104 SPAR stores located in Scotland.

Additionally, the self-service coffee machines will also be rolled out at independent retailers’ establishments.

With this latest expansion, Henderson Foodservice, the company that initiated Barista Bar in 2015, will now have a total of 730 units across the United Kingdom.

Henderson Foodservice commercial and development director Mark Stewart-Maunder was quoted by World Coffee Portal as saying, “Two years ago, our foodservice company invested over £6m ($7.3m) into Barista Bar to upgrade the brand and machinery to produce a stand-out product that has had a hugely positive impact on our retailers’ sales and footfall.

“We look forward to CJ Lang & Son’s stores and independent retailers experiencing this boost as we continue to show the benefits of a high-quality food and coffee-to-go offering within convenience retailing.”

Barista Bar is also gearing up to broaden its coffee offerings through the upcoming launch of the Barista Bar Planted concept.

Last October marked the installation of the first Planted machine at SPAR Queen’s University in Belfast.

Mondelez ends production of reduced sugar Cadbury bars amid falling demand

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October 7, 2023

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Mondelez International has decided to discontinue the production of a variant of its Cadbury Dairy Milk, which contains 30% less sugar compared to the original flagship bar.

The confectionery giant introduced these bars in 2019 as a part of its initiatives aimed at reducing sugar content in its products sold in the UK and Ireland.

Back then, the US-based company declared that the new bar marked a momentous innovation in the brand’s history and underscored the company’s ongoing dedication to contributing to the fight against obesity, particularly childhood obesity, in the UK.

Nevertheless, Mondelez has disclosed that demand for the bar had declined, despite the company’s assertion that it had made substantial investments in advertising to promote the product.

“We not only invested heavily in developing a bar that consumers told us tasted great but also in promoting it through a nationwide marketing campaign. Despite these efforts, demand for this product has dropped and we have sadly taken the decision to delist it,“ a Mondelez spokesperson said.

The owner of Oreo highlighted its ongoing initiatives to introduce “healthier” snack options within the Cadbury Dairy Milk brand, including products like the Fruitier and Nuttier bars.

In the past few years, chocolate manufacturers have aimed to introduce chocolate with reduced sugar content. Following the World Health Organization (WHO) halving its recommended sugar intake in 2015, sugar became a focal point for health advocates, medical experts, and public health organizations.

Since then, there has been mounting pressure on food manufacturers to reduce sugar content in all product categories, even in cases where this can be a formidable task, such as in the realm of chocolate confectionery. In certain markets, like the UK, manufacturers have been subject to targets, albeit voluntary ones, aimed at reducing the sugar content in their food offerings. Additionally, producers of sugary snacks such as confectionery have faced restrictions on the placement and sale of their products within retail stores.

In 2020, Nestlé ceased production of Milkybar Wowsomes, a low-sugar chocolate utilizing a “hollow sugar” process, which enabled the product to assert a 30% reduction in sugar content. This particular product was withdrawn from the UK and Ireland markets in February 2020, following two years of lackluster performance.

In July, the Swiss company introduced a novel technology designed to lower sugar levels in various food and beverage product categories. Nestlé explained that this technology utilizes an enzymatic process, effectively reducing inherent sugars in ingredients like malt, milk, and fruit juices by as much as 30%, all while preserving taste and texture with minimal impact.

Nestlé bolsters pet food production in Hungary with major expansion

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October 7, 2023

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Nestlé has announced the inauguration of two new production units at its Purina pet food factory in Hungary, resulting in a significant 66% increase in output.

This expansion will raise the annual production capacity of the facility from around 150,000 tonnes to 250,000 tonnes.

Nestlé has injected nearly Ft90 billion ($245.5 million) into this project, bringing the food giant’s total investment in the Purina pet food factory to Ft268 billion over the past 25 years.

The expansion has led to the creation of approximately 280 new job opportunities, and it will also introduce an additional 100 robots to the factory’s machinery lineup.

Situated in Bük in north-western Hungary, the factory exports a staggering 95% of its products to 50 different countries. Nestlé has characterized this plant as the “central hub” of its European pet food production.

Péter Noszek, the CEO of Nestlé’s business in Hungary, said, “As one of the largest employers in the region, the Nestlé Purina factory in Bük will create more than 500 new jobs in the city between 2020 and 2025, thanks to its vigorous development and continuous investment.”

Nestlé operates three manufacturing facilities in Hungary, including a chocolate plant located in Diósgyőr and a beverage powder facility situated in Szerencs, which also houses a sensory testing center.

In its July announcement of first-half results, Nestlé noted that its Purina Petcare division had played a pivotal role in driving the company’s organic sales growth on a global scale. The division achieved first-half sales of Sfr9.37 billion ($10.28 billion), marking an increase from Sfr8.59 billion compared to the previous year. Furthermore, the unit’s underlying operating profit for the first half of 2023 reached Sfr1.96 billion, a significant improvement compared to Sfr1.64 billion in the corresponding period of 2022.

So far in 2023, Nestlé has revealed its plans to invest in expanding production across its range of product categories in several key markets, including Italy, Egypt, Brazil, and India.

Canada’s top retailers commit to pricing overhaul amid rising grocery costs

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October 7, 2023

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Canada’s leading five grocery retailers have committed to addressing their pricing practices, as announced by a government minister.

François-Philippe Champagne, the Minister of Innovation, Science, and Industry in Canada, stated that the retailers are “fulfilling their commitment to assist in initiatives aimed at stabilizing food prices.” This comes after discussions last month involving the government, grocery stores, and manufacturers.

In a statement issued yesterday (5 October), Champagne said, “Canadians can expect to see actions such as aggressive discounts across a basket of key food products that represent the most important purchases for most households, price freezes and price-matching campaigns.”

Last month, the Canadian Prime Minister, Justin Trudeau, issued a warning, stating that taxes could be imposed unless grocery retailers took steps to “stabilize” food prices.

The Canadian government also expressed its intention to implement measures aimed at enhancing competition throughout the economy, with a particular emphasis on the grocery sector.

Champagne has unveiled plans for the establishment of a new Consumer Affairs Office featuring a dedicated “grocery task force,” the introduction of a revised grocery code of conduct, and improved accessibility and availability of data related to food prices. He also mentioned that the Competition Bureau would soon be endowed with increased authority to address these concerns through amendments to the Competition Act.

He said, “The cost of groceries has risen drastically over the past years, and Canadians are struggling to put food on their tables. Canadians are rightfully frustrated by this situation and we are implementing solutions to bring relief to them.

“Our government is hard at work to make life more affordable and increase competition that would expand choices for Canadians. I will continue to keep a close eye on Canada’s largest grocery chains, the food processors and other industry actors to make sure that the price of food in Canada will be stabilised. It’s just the beginning.”

In August, grocery inflation in Canada stood at 6.9%, which marked a decrease from the 8.5% recorded in July. Meanwhile, the all-items inflation rate remained at 4%.

Sylvain Charlebois, a professor specializing in food distribution and policy at Dalhousie University in Halifax, pointed out that Champagne has overlooked numerous chances to provide immediate assistance to consumers.

“While the plan does offer certain benefits to consumers, such as discounts and price-matching policies, it predominantly reinforces the status quo in the industry, with many of the mentioned measures already in practice,” he said.

“For those currently grappling with economic challenges at the grocery store, immediate relief from the federal government may not be forthcoming. However, there is hope that these strategic measures will ultimately pave the way for a more equitable and affordable food landscape for all Canadian citizens.”

Mayfair opens its doors in Dwarka, transforming New Delhi’s culinary and nightlife scene

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October 7, 2023

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Mayfair Dwarka, a recent entrant into the cityscape of New Delhi, infuses a sense of timeless elegance into the neighborhood. Nestled in the heart of Dwarka, this establishment has swiftly risen to prominence, challenging the established venues in Delhi and injecting a lively nightlife into the vibrant locale of Dwarka.

This café provides a contemporary reinterpretation with the goal of immersing you in the atmosphere reminiscent of London.

Its menu showcases a fervent enthusiasm for culinary exploration, uniting a wide array of gastronomic experiences from across the globe.

The café menu spans an extensive variety of cuisines, encompassing Indian, Italian, Continental, Arabic, comfort food, Asian flavors, and beyond, ensuring it caters to a diverse range of tastes.

Mayfair Dwarka adopts an all-day dining concept designed to captivate individuals of all age groups, presenting a wide range of culinary options to choose from.

The beverage selection at Mayfair Dwarka is renowned for its distinctive flavors inspired by various moments and locales in London’s history.

Apart from its delectable cuisine and drinks, Mayfair Dwarka also boasts live entertainment, featuring performances by celebrated artists.

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