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Govt mulls direct tomato purchases from farmers to tackle price plunge amidst abundant harvest

The government is considering purchasing tomatoes directly from farmers in areas where prices have significantly dropped because of an abundant harvest, resulting in an...

Meesho enters branded products market with the launch of Meesho Mall

Meesho, the leading e-commerce marketplace, has announced its strategic entry into the branded products arena through the launch of Meesho Mall. This strategic move...

The Derma Co outperforms Mamaearth with a staggering INR 30 Crore monthly revenue

IPO-bound Honasa Consumer's subsidiary, The Derma Co, is celebrating a significant achievement. In just 41 months since its inception, the company has successfully crossed...

Apparel retailers anticipate 7-8% revenue growth in current fiscal year: Crisil Report

According to a recent report by Crisil Ratings, brick-and-mortar apparel retailers in the organized sector are projected to experience a revenue growth of 7-8...

Myntra pilots new fee structure for customers with high return rates

Online fashion retailer Myntra is piloting an innovative approach by implementing return fees for customers with a history of high return rates, as reported...

Premium cold-cut brand Meisterwurst makes a grand debut at Delhi and Gurgaon’s top locations

Meisterwurst, the premium cold-cut meats brand, is delighted to announce its official debut at several prominent locations: Le Marché DLF Galleria, South Point Mall,...

Empower Your Customers: Strategies to Enhance Product Knowledge and Understanding

In today's fast-paced business environment, providing your consumers with information is more than a favor; it's a competitive advantage. Customers who understand your goods...

Bulls-eye Branding: A Guide to Pinpointing Your Target Audience

Understanding your target audience is not just a critical component of success in today's brutally competitive business scene; it is the basic foundation upon...

Savoring Success: A Guide to Leveraging Niche Marketing for Your Food Brand

In the competitive world of food brands, finding your unique flavor and standing out from the crowd is essential for success. One effective strategy...

Charting Success: How to Effectively Map Your Customer’s Journey

In today's competitive business landscape, understanding your customers' journey is essential for success. Customer journey mapping has become a powerful tool for businesses to...

Navigating the Storm: Effective Crisis Management in the Social Media Era

In today's digital age, the rise of social media has transformed the way individuals and organizations communicate. While social media platforms provide unprecedented opportunities...

Starbucks opens world’s most sustainable Coffee Innovation Park in China

Starbucks China has officially opened its Coffee Innovation Park (CIP) located in Kunshan, a city near Shanghai.The company asserts that this is the world's...