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Treasure Wine Estates and Snoop Dogg team up to launch RTD cocktail range

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Cali Cocktails
Cali Cocktails

Treasure Wine Estates‘ 19 Crimes label has partnered with American rapper Snoop Dogg to introduce a new line of ready-to-drink cocktails in the US called Cali Cocktails.

The range is is reportedly influenced by Snoop Dogg’s relaxed California lifestyle.

The Flavors: Smokin Strawberry Margarita and Long Beach Lemonade

Offered in two flavors – Smokin Strawberry Margarita and Long Beach Lemonade – these cocktails have an agave wine base and a hint of carbonation.

“We’re delighted to continue our collaboration with Snoop Dogg & celebrate another hot product launch,” stated Kris Ann Brady, vice president of marketing at 19 Crimes. “19 Crimes has always challenged conventional wine culture, and we’re prepared to upend the RTD market with Snoop. “

Continue Exploring: Dr. Dre and Snoop Dogg collaborate to launch ‘Gin & Juice’ canned cocktails

“It took a while to perfect this one, but it’s right on time,” Snoop Dogg added. Since California has always been my home, it seemed only fitting that my next “Cali” creation would celebrate that California state of mind.

Cali Cocktails represents Snoop Dogg’s fifth collaboration with 19 Crimes, expanding its lineup to include Snoop Cali Red, Cali Rosé, Cali Gold and Cali Blanc wines

Cali Cocktails can now be found at retailers across the US, packaged in 335ml cans with a suggested retail price of $14.99 per four-pack.

Continue Exploring: Snoop Dogg and Hill Beverage Co partner to launch cannabis-infused ‘Do It Fluid’ beverages

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India’s palm oil imports reach four-month high in May, up 11.6% month-on-month

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Palm oil
Palm oil (Representative Image)

India’s palm oil imports rose 11.6% in May from the previous month to a four-month high as its discount on rival oils boosted purchases, a trade body said in a statement.

Higher palm oil purchases by India, the world’s largest importer of vegetable oil, could support benchmark Malaysian palm oil futures.

India’s palm oil imports surged to 763,300 metric tons, the highest level since January, according to the Solvent Extractors’ Association of India (SEA).

Soyoil imports dropped approximately 16% to 324,016 tons, while sunflower oil imports surged 75% to 410,727 tons, bringing total vegetable oil imports to 1.5 million tons, an increase of 16%, the SEA reported.

Continue Exploring: Farmley champions healthy snacking with transition to 100% palm oil-free products

Factors Affecting Soyoil and Sunflower Oil Prices

Soyoil prices have surged recently due to supply disruptions in leading producers Argentina and Brazil, while sunflower oil prices have increased due to declining supplies from the Black Sea region, according to B.V. Mehta, executive director of the SEA.

He noted that palm oil prices remained largely stable, making it an attractive option for Indian buyers.

According to the SEA, last month in India, crude palm oil was offered at approximately $951 per metric ton, including cost, insurance, and freight, while soyoil and sunflower oil were offered at around $1,000 and $987 per ton, respectively.

“As the discount on palm oil widens, it becomes increasingly attractive to Indian buyers. In June, India could purchase more than 750,000 tons,” said a Mumbai-based dealer with a global trading firm.

He noted that soyoil imports could drop below 300,000 tons in June due to prices rising by over $60 per ton in the past two weeks.

India primarily imports palm oil from Indonesia, Malaysia, and Thailand, while it sources soyoil and sunflower oil from Argentina, Brazil, Russia, and Ukraine.

Continue Exploring: India’s palm oil imports skyrocket by over 34% in April, driven by global price dip

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D2C brand Osh expands presence to Mumbai, Delhi, and Hyderabad, anticipates 5X growth in sales

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Osh

Osh, a leading D2C brand known for its environmentally conscious products, has expanded its online presence to include Mumbai, Delhi and Hyderabad in addition to its base in Bangalore. Recognized for its commitment to provide safe and effective home care solutions it now offers same day delivery services to meet the demand for its 99% natural and plant-based products across several cities.

Continue Exploring: Amazon sees remarkable growth in home, kitchen, and outdoors categories in Dehradun and Uttarakhand; new customer base surges by 10%

Market Growth and Potential:

This move marks a major achievement for the brand as it anticipates substantial 5X growth in sales within the coming six months. Mumbai, in particular, has shown promising capability as a market, with post-expansion data revealing that 20% of orders are actually originating from this city.

The market research data shows a positive outlook for home care products in India, where the household cleaners segment is currently valued at INR 48,000 crore and is expected to grow at a compound annual growth rate (CAGR) of 19 .6% over the next five years. As part of The Organic World product line, Osh is well positioned to capitalize on this growth. Headquartered in Bengaluru, The Organic World is India’s leading organic and organic food retailer recognized as key Responsible Retailer in the nation.

Gaurav Manchanda, Founder and Managing Director of The Organic World, stated, “We are delighted to introduce Osh Homecare Solutions to new cities, meeting the rising demand for natural, plant-based products. Our e-commerce expansion underscores our commitment to delivering accessible, sustainable solutions to households across India. This online initiative is a key part of Osh Homecare Solutions’ growth strategy, aiming to increase its online presence by 15% through expanded operations in metropolitan cities, positioning us for significant growth.”

Continue Exploring: Sustainable homeware brand Ellementry secures funding from She Capital to drive innovation and expansion

In an effort to expand its product range, Osh has launched the new Osh 2-in-1 Bathroom Cleaner, designed to clean tile, granite and metal surfaces. This new addition complements Osh’s current offering of laundry detergent, laundry detergent, floor cleaner, toilet cleaner, dishwasher liquid, and multipurpose kitchen cleaner.

Osh Homecare Solutions is distinguished by its carefully crafted products made from 99% natural and botanical ingredients, certified non-toxic Embracing vegan and cruelty-free standards, the range features IFRA-compliant fragrances that are not hypoallergenic. Osh is committed to a plastic-negative approach, recycling twice the amount of plastic used. Its products are widely accessible through The Organic World’s omnichannel retail network, which spans 17 physical stores, more than 50 multi-brand retailers, and leading online platforms such as Amazon, BigBasket and Flipkart

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Swiggy Instamart launches ‘Handpicked’ collection featuring fresh local delights and gourmet treats

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Swiggy Instamart

India’s leading quick commerce platform, Swiggy Instamart has introduced “Handpicked,” a carefully curated selection of fresh, high-quality products. This new addition aims to provide constumers a range of items known for their quality, taste, and authenticity. Consumers can find this new addition at the bottom right corner of the Swiggy Instamart app, featuring specific labels across curated products.

Continue Exploring: Swiggy’s revenue from food delivery, Instamart reaches INR 7,800 Cr in FY24

Diverse Range of Products

The collection features local, regional, and select new-age brands, as well as clean-label products, freshly prepared items, as well as gourmet options. This selection appeals to consumers seeking alternatives to mass-produced goods, with a focus on small-batch and healthier options.

The “Handpicked” category features a diverse selection, including locally sourced products such as handmade paneer and freshly baked breads and cakes from renowned brands like Iyengar’s. It also offers elusive items like sourdough bread from Brik Oven. The assortment extends to homemade treats like laddoos and chikki made with premium ingredients, distinctive batters such as Adai and Pesarattu, and authentic global cuisine ingredients like spices and sauces from ORIKA and Masterchow. Furthermore, the fruit and vegetable offerings highlight locally harvested seasonal produce.

“Choosing a conscious lifestyle by embracing clean, small-batch, and authentic products is increasingly becoming a trend in Indian households,” said Phani Kishan, CEO of Swiggy Instamart. “Access and availability, however, frequently present difficulties. Consumers are actively looking for such offerings, particularly those who are worried about the welfare of their children. Handpicked features products that have been carefully chosen for their outstanding quality, distinct flavour, and compelling story. In order to ensure that products are rigorously evaluated and that they meet quality and consistency standards before being awarded the Handpicked label on Instamart, we work closely with local partners. In their respective markets, these products are unique, authentic, and state-of-the-art. The arrival of on-demand delivery, with its amazing 10-minute guarantee, is the icing on the cake.”

Currently available in Bengaluru, the new feature will soon extend its reach to Delhi and Mumbai.

Continue Exploring: Swiggy merges Swiggy Mall with Instamart to expand quick commerce offerings beyond groceries

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Beauty and fashion retailer Nykaa may grow at 20% CAGR till FY27: Jefferies

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Nykaa
Nykaa

Beauty and fashion retailer Nykaa is expected to post a compound annual growth rate (CAGR) of about 20% from FY24 to FY27, brokerage firm Jefferies said.

This growth rate is considered a baseline case, where the upside scenario implies about 25% growth and the downstream scenario estimates about 15% growth over the same period.

Segment-wise Growth Insights

In terms of base, Nykaa will grow incrementally as its customer base grows, according to Jefferies. The brokerage also said that the gross merchandise value (GMV) for the beauty and personal care (BPC) and luxury apparel categories is expected to grow at a CAGR of about 25%.

In FY24, Nykaa’s BPC segment experienced a 25% growth in GMV, reaching INR 8,340 crore, while the fashion segment grew by 27%, hitting INR 3,269 crore. The ‘others’ segment, which includes the business-to-business (B2B) arm Superstore and the media arm LBB, saw a 59% increase, totaling INR 835 crore.

Approximately one-third of Nykaa’s product lineup consists of makeup products, another third comprises skincare items, and the final third includes various other items, Nykaa’s senior management stated during a roadshow in the US, as quoted by Jefferies.

Continue Exploring: Nykaa to reappoint Pradeep Parameswaran and Seshashayee Sridhara as independent directors for second consecutive term

Market Presence and Expansion: Online and Offline

Nykaa holds about 35% of the Indian online BPC market and is expanding offline as well. Typically, its stores become profitable on an EBITDA (earnings before interest, taxes, depreciation, and amortization) basis within a year of opening and recover their initial investment within three years.

In its latest earnings call on May 22, the firm announced its expansion into Gulf Cooperation Council countries, including the United Arab Emirates and Saudi Arabia, via its website in January. Additionally, it opened its first physical store in Dubai in March.

“Recently, there has been a surge in interest from global brand partners. With India’s strong consumption story and the over-dependence on China, brands have accelerated their plans for entering the Indian market. Nykaa has experienced numerous new brand sign-ups in the last few quarters,” the note added.

In FY24, Nykaa, which features global brands, saw a GMV growth of 31% at its Global store, while the luxury vertical witnessed a massive 68% growth

In a separate note, brokerage Morgan Stanley revealed that Nykaa’s own brand in the BPC segment has shown significant growth and could contribute 15-20% of GMV at its peak (13.1% in FY24).

Continue Exploring: Beauty retailer Nykaa overhauls operations: Merges LBB with Nykaa Fashion in strategic restructuring

According to the Morgan Stanley note, Nykaa executives said Indian beauty brands are highly competitive, relying on steep discounts, which impacts profitability and marketing costs.

“The management emphasised that quick commerce is currently gaining market share from Kirana stores and may not have as extensive an inventory or assortment, especially when compared to long-tail inventory seen in the BPC category. Specialised platforms such as Nykaa, which focus on customer education, will remain important, and the company is actively working to reduce delivery times, according to the Morgan Stanley note.

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Zepto plans to raise $650 Million, targeting $3.5 Billion valuation

Kaivalya Vohra & Aadit Palicha - Co-Founders of Zepto
Kaivalya Vohra & Aadit Palicha - Co-Founders of Zepto

As competition in quick commerce space heats up, Zepto is looking to raise $650 million from new and existing investors.

The funding will be led by existing backer Nexus Venture Partners and its limited partner StepStone Group, according to news agency IANS. The round is expected to raise the startup’s valuation to $3.5 billion from a previous valuation of $1.4 billion.

Meanwhile, MoneyControl reports that the two investors plan to make the bulk of the capital investment in the fund, making it Nexus’ largest investment to date. According to sources quoted in the report, the round will also include existing investor Glade Brook Capital, as well as new investors Avenir Growth, Lightspeed Venture Partners, DST Global and Avra.

This follows another report that DST Global and Lightspeed Venture Partners are expected to fund Zepto’s round with the round expected to be around $300 million.

Continue Exploring: DST Global and Lightspeed Venture Partners likely to join Zepto’s financing round, valuing it at about $3 Billion

In its Series E round, Zepto raised $31. 25 million from investors including Goodwater Capital and Nexus Venture Partners, bringing the total of the round to $231. 5 million. This funding, which made the startup a unicorn, also included StepStone, Nexus, Lachy Groom, and others.

Zepto’s Growth Trajectory and Financial Performance

Zepto was founded in 2021 by Aadit Palicha and Kaivalya Vohra and has grown rapidly in response to rising demand for quick 10-minute deliveries. The startup’s revenue increased 14.3 times to INR 2,024.3 crore in FY23, up from INR 140.7 crore the previous fiscal year. In FY23, net loss increased 3.35 times year on year to INR 1,272.4 crore.

Though Zepto is yet to release FY24 figures, the company has previously said it wants to generate positive EBITDA and is committed to this target.

Continue Exploring: Zepto gains ground in quick-commerce market as Instamart slips

Earlier this year, reports suggested that Zepto was considering a move into India with the aim of becoming a publicly listed company by 2026.

In the new quick commerce space, Zepto competes with other players like Blinkit, Swiggy Instamart, BigBasket and others.

Meanwhile, anticipation mounts for heightened competition in the sector with Flipkart and Reliance’s JioMart poised to enter the fray. Additionally, recent reports suggest that Zomato is planning to inject INR 300 crore into Blinkit.

Continue Exploring: Reliance Industries set to disrupt quick commerce market with JioMart’s entry, challenging Blinkit, Zepto, and others

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RENÉE Cosmetics to secure INR 100 Cr funding from existing investors

Aashka Goradia Goble, Ashutosh Valani and Priyank Shah, Co-Founders, RENÉE Cosmetics
Aashka Goradia Goble, Ashutosh Valani and Priyank Shah, Co-Founders, RENÉE Cosmetics

RENÉE͏ ͏Cosme͏t͏ics,͏ a di͏rect-͏to͏-͏con͏s͏umer͏ beauty brand,͏ is aiming to͏ raise a fresh ͏fu͏nding of INR 100 Cr (about $͏11.9 Mn) from ex͏isting investors

The com͏pany’s c͏urrent backers include Evo͏lvance IndiaEdelwe͏iss Group and 100Uni͏corns.

The development was͏ first re͏ported by Entracker.
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Continue Exploring: Mars Cosmetics eyes͏ doubl͏ing revenue this fi͏s͏cal year, targets INR 40͏0 Cr͏ore miles͏tone

Funding Histor͏y

In 2022, RENEE raised $͏25 mil͏lion in its Series B funding ͏led by Evo͏lvanc͏e Ind͏ia with contributions from Edelwei͏ss G͏ro͏up, Equanimity an͏d 1͏00Unicorns

In the same year,͏ i͏t r͏a͏is͏ed $10 mi͏llion in Seri͏es A f͏unding,͏ led by Ana͏nth Narayanan’s D2C roll-up u͏nicorn͏ Mensa Brand͏s, with͏ participat͏ion fro͏m Equan͏imity ͏and 100Unicorns͏.

Renee has r͏aised $38 m͏il͏lion in͏ t͏otal so ͏far, ac͏co͏rd͏ing to Cru͏nchbase.

L͏aunched in 2018 ͏b͏y ͏Aashka ͏G͏oradia Goble and Be͏ardo co͏-found͏e͏r͏s Ashutosh ͏Valani ͏and ͏Pri͏yank ͏Shah, Reni ͏is an Indian cosmetics bran͏d that speci͏alizes ͏in a ra͏nge of ͏pro͏ducts i͏nclu͏ding͏ ͏eyeshado͏ws͏, lip colou͏rs, skin serums and highli͏ghte͏rs.

The startup distributes its products throug͏h o͏nli͏ne͏ platforms͏, p͏hysica͏l stores͏ and qu͏ic͏k com͏merce apps. ͏I͏n retail, it operate͏s over 650 point-͏of-sa͏l͏e outlets across͏ India.

It ͏competes with bran͏ds͏ like S͏ugar Cosmetics, MyGlamm, Tira, a͏nd others͏ in the͏ ͏be͏auty͏ segment.

I͏ndustry Tr͏e͏nds͏ an͏d Futur͏e͏ Outl͏ook

This ͏comes at͏ ͏a ͏time when ͏there is n͏otable investor intere͏st in startup͏s operatin͏g in the͏ beauty and ͏p͏erson͏al care sect͏o͏r.

Earl͏i͏er this͏ mont͏h, the ͏ski͏ncare solutio͏n startup ͏C͏HOS͏EN by Derma͏tology r͏aised $1.2 million in ͏see͏d fund͏ing from ͏friends an͏d f͏ami͏ly.

Continue Explo͏ri͏ng:͏ Skincare s͏tart͏up CH͏OS͏EN secures $1.2M seed fu͏nding͏, eyes ͏expansion into B͏2B sector

Last͏ ͏year,͏ C͏le͏nsta, a D2C b͏e͏auty and͏ pers͏ona͏l ca͏re startup, raised INR 75 cror͏e in f͏und͏ing͏ led by TradeCred.

Furthermor͏e͏, the ͏beauty and personal ͏care mar͏ket is expecte͏d to grow͏ at a͏ compound͏ annual growth r͏ate (CAGR) of 28%, f͏rom $5 bi͏llion in 2023 to $28 billion by 2͏030͏, pre͏senting ͏a sizab͏l͏e business ͏opp͏ort͏unity.
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C͏ontinue Ex͏plo͏ring: ͏Kylie Jenner’s Kylie Cosmetics ͏launc͏hes in India in coll͏aborati͏on wi͏th Hou͏s͏e of Beauty

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Bakery startup Creme Castle secures INR 7 Cr in seed funding, eyes rapid expansion amidst booming Indian market

Pranjay Mittal, Founder & CEO, Creme Castle
Pranjay Mittal, Founder & CEO, Creme Castle

Creme Castle, a burgeoning bakery venture, has secured INR 7 crore in seed funding from V3 Ventures. This investment is spearheaded by venture capitalist Arjun Vaidya, along with participation from Amit Jain, CEO and co-founder of CarDekho, and Indian Silicon Ventures.

Market Growth and Opportunity in the Indian Bakery Sector

Citing data from CRISIL, the company stated that the Indian bakery market is expected to grow at a rate of 11-12% annually between 2024 and 2028, reaching sales of INR 1,850 billion by FY2028. “India is spending more on festivities, and demand in tier 2 and tier 3 cities has increased as a result of social media,” the statement said.

Pranjay Mittal, chief executive of Creme Castle, said, “Consumers are increasingly embracing celebrations, reflecting a growing enthusiasm for marking special occasions. This trend is one of the reasons our investors believe Crème Castle will be among the top three players in the specialised bakery space by 2026.”

Established in 2013, Creme Castle currently delivers across more than 20 pin codes and aims to rapidly expand into 15 new markets by FY2025. Over half of the brand’s revenue comes from its own platform, with the remainder generated through aggregators Zomato and Swiggy.

Continue Exploring: The Cinnamon Kitchen’s INR 60 Lakh ‘Shark Tank’ deal marks a sweet success for the bakery

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B2B home decor startup Trampoline secures $5 Million in funding led by Matrix Partners India and WaterBridge Ventures

Abhik Ghosh, Anushka Mahanti, and Varun Deo, Co-Founders, Trampoline
Abhik Ghosh, Anushka Mahanti, and Varun Deo, Co-Founders, Trampoline

Trampoline, a cross-border B2B home decor brand, has secured $5 million in a seed funding round co-led by Matrix Partners India and WaterBridge Ventures.

The funding round also saw participation from Alteria Capital, contributing an additional $2 million in venture debt.

The fresh funds will be utilized by the company to enhance its supply chain and sourcing capabilities, expedite new product development, and expand its team.

Abhik Ghosh, co-founder and CEO of Trampoline, stated, “Trampoline’s technological approach aims to empower independent retailers with data and personalization tools for efficient store curation, while also implementing technology-driven quality control and supply chain solutions for our manufacturing partners.”

Continue Exploring: D2C homecare startup Happi Planet raises $1M funding from Fireside Ventures to expand offline presence and drive growth

Established in 2023 by Ghosh, Anushka Mahanti, and Varun Deo, Trampoline’s mission is to democratize design-led home decor by delivering a comprehensive experience from design to delivery. The platform grants small retailers access to tools typically reserved for larger counterparts, including minimal or no minimum order quantities, flexible payment terms, and meticulously curated product selections.

Trampoline is guided by a seasoned team boasting extensive experience in ecommerce and retail. Ghosh and Varun Deo, who held senior positions at Wayfair, a US-based home decor marketplace, together bring over 40 years of expertise in category management, supply chain, marketing, and product development. Anushka Mahanti, formerly spearheading go-to-market strategies for global brands at Amazon, adds a wealth of experience to the team.

‘China Plus One’ Strategy and Supply Chain Expansion

The startup’s goal is to democratize design-centric home decor for independent retailers. It intends to utilize the ‘China Plus One’ strategy to meet the growing demand for handmade, design-focused products. This will be achieved by establishing robust supply chains in both India and Southeast Asia.

Continue Exploring: D2C home care brand Koparo secures INR 6 Crore from 4P Capital Partners and Shark Tank India

Growth Projections for India’s Home Decor Market

Research Markets forecasts that India’s home decor market will expand at a compound annual growth rate (CAGR) of 4.14%, reaching $40.98 billion by 2028.

Analysis suggests that the online home decor market in the country is poised to achieve $5.4 billion by 2025, with a projected compound annual growth rate (CAGR) of 20.4%. Additionally, the total addressable market for direct-to-consumer (D2C) brands is anticipated to hit $100 billion by 2025.

In recent times, several innovative startups have emerged in India’s home decor sector, utilizing digital platforms and novel business approaches to meet the changing demands of consumers.

Among the prominent startups in this sector are Nestasia, The Purple Turtles, Chumbak, HomeLane, and Vaaree.

Last month, Vaaree, a startup specializing in home furnishings, announced its plans to raise INR 20.78 Cr ($2.5 Mn) in Pre-Series A funding, with Bengaluru-based venture capital firm Capier Investments leading the round.

Continue Exploring: Home decor startup Vaaree secures INR 20.78 Cr in pre-Series A funding round led by Capier Investments

Moreover, Livspace, which attained unicorn status in 2021, intends to shift its headquarters back to India from Singapore within the upcoming 9-12 months. The home renovation and interior platform is also targeting a public listing in India by 2025 and is actively striving for profitability by the conclusion of the current financial year.

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Samosa Singh to launch its first-ever food truck on Father’s Day, plans to open over 20 new outlets in coming months

Nidhi Singh and Shikhar Veer Singh, Co-Founders, Samosa Singh
Nidhi Singh and Shikhar Veer Singh, Co-Founders, Samosa Singh

Samosa Singh, a trailblazer in the Indian snack industry, is all set to celebrate Father’s Day with a special treat for its patrons. Known for its distinctive and delectable samosas, the company is launching its first-ever food truck at Lulu Mall, one of Bangalore’s largest open-air arenas.

Founded in 2016 by the dynamic duo Nidhi Singh and Shikhar Veer Singh, Samosa Singh has rapidly carved a niche in the Indian snack market. The brand specializes in a variety of traditional Indian snacks, including samosas, kachori, pani puri, and matar kulcha. The company operates through a network of cloud kitchens and kiosks, ensuring that its culinary delights are accessible to a broad customer base.

Innovation in Offerings: Introduction of “Ready-to-Cook” Samosa Packs

Recently, the brand also introduced its innovative “Ready-to-Cook” samosa packs as part of its diverse lineup. These samosas feature a distinctive encrusted design meticulously developed through hours of rigorous research and development. The result is a delectable fusion of pleasure with minimal fat—reduced by up to 50%. With over 20 flavors to choose from, including paneer tikka, soya keema, cheese and corn, onion kachori, Punjabi aloo, and more, Samosa Singh ensures a delicious variety to cater to diverse palates.

Continue Exploring: Samosa Singh launches diverse lineup of ‘ready-to-cook’ guilt-free Samosas with over 20 irresistible flavors

Expansion and Investment: Scaling Operations and Funding

In 2020, Samosa Singh secured $2.7 million (INR 17 crore) in a Series A funding round led by She Capital. This investment was pivotal in expanding the capacity of its central kitchen in Bengaluru, enabling the brand to scale its operations significantly. Today, Samosa Singh operates 100 cloud kitchens across key cities in South India and boasts 62 outlets in 8 cities.

“We are excited to bring our first food truck to Bangalore on such a special occasion,” said Nidhi Singh, co-founder of Samosa Singh. “Father’s Day is the perfect time to launch this initiative, offering families a chance to enjoy our delicious snacks in a vibrant and dynamic environment.”

Continue Exploring: Samosa Singh unveils first-ever ad featuring comedy genius and actor Sunil Grover!

The food truck launch is part of Samosa Singh’s broader expansion strategy. In the coming months, the company plans to open over 20 new outlets, aiming for a total of 100 stores across India within the next 10 to 12 months. Furthermore, Samosa Singh has already started exporting its samosas to the Middle East and has ambitious plans to enter the Canadian and Australian markets soon.

To celebrate the launch of the food truck, Samosa Singh is offering special deals and discounts at Lulu Mall. This event not only marks a significant milestone for the brand but also provides an exciting opportunity for customers to experience their favorite snacks in a new and engaging way.

Continue Exploring: Samosa Singh launches new outlet in Hyderabad, expands reach with diverse culinary offerings

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