Celebrated chef and entrepreneur Sanjeev Kapoor is set to unveil his new global packaged foods brand, ARTH, at the upcoming India Food Forum 2025, marking a pivotal moment in India’s culinary industry. The brand, already launched across 440 Coles supermarkets in Australia, is expanding to the United Kingdom this quarter, with simultaneous rollout in India, followed by entries into Canada and the United States.
ARTH aims to showcase authentic Indian ingredients, snacks, staples, and convenient meal solutions that meet international quality standards. The brand represents Kapoor’s broader mission: taking Indian food beyond niche ethnic aisles and placing it firmly in mainstream global retail.
The launch aligns with Kapoor’s long-term vision of transforming Indian culinary heritage into globally recognized consumer brands. Over the past three decades, he has built a food and lifestyle ecosystem spanning consumer goods, cookware, restaurant chains, packaged foods, media ventures, and educational initiatives—collectively generating an estimated Rs 1,300 crore in top-line revenue across owned, licensed, and franchised operations.
Kapoor’s restaurant portfolio, with its blend of comfort and culture, continues to expand across India and international markets through multiple ownership and franchise models. His leadership philosophy, rooted in people-first values, emphasizes learning, consistency, and empowerment across teams and partners.
Beyond business, Kapoor remains deeply involved in nutrition advocacy and social causes. He has been associated with initiatives like Akshaya Patra Foundation, Forum for Autism, and the NutriPathshala program with HarvestPlus Solutions. His efforts during the pandemic, in collaboration with World Central Kitchen and IHCL, supported thousands of frontline workers.
Recently recognized by the World Food Prize Foundation as a Top Agri-Food Pioneer 2025, Kapoor continues to evolve his brand universe—through Wonderchef’s retail scale, Signature’s fine-dining presence, and now ARTH’s global reach—cementing his role as one of India’s most influential voices in the business of food.










