Vinay Kothari, Founder of GO DESi and a well known voice in the Indian packaged food space, has announced the company’s formal entry into the fresh sweets category. In a detailed LinkedIn post, Kothari shared how the move has already turned into one of the brand’s strongest growth experiments.
GO DESi currently manufactures every sweet it sells and operates more than sixty kiosks across key arterial routes leading into Bengaluru. According to Kothari, the team relied on startup style calculations and a fair amount of bold optimism to take a bet on fully fresh Indian sweets.
The company’s first sweets and snacks kiosk opened at Forum Falcon City on Kanakapura Road. Kothari said the aim is to romanticise and elevate the traditional Indian sweet experience. He added that classics like Mysore Paak deserve to be placed alongside global favourites like the French macaron.
All sweets are prepared fresh each day using in-house recipes. The menu features staple classics such as Kalakand and Mysore Paak, along with new age offerings including Blueberry Barfi, Motichoor Cheesecake, Gulkand filled Laddoo, and chocolate stuffed Besan Laddoo. The sweets range is supported by GO DESi favourites like POPz along with new launches in Bhelpuri and fruit bars.
Kothari credited a large internal team for bringing the project to life. The team led by Manpreet Singh Raghavendra Kumar worked seventy hour weeks to set up operations. Gowda Sharat Manjunath established the daily supply chain system. Rahul Sheelavantara and the design team ensured the kiosk and packaging retained GO DESi’s signature identity. Product specialists including Romi Ningombam and Priya Rani Omana refined recipes through multiple rounds of testing.
Kothari invited customers to visit the kiosk and share feedback as GO DESi scales this new vertical.










